TDWB - 27-12 Media & Public Relations Specialist (Information Specialist IV)

Responsibilities

• Serves as a primary agency liaison with media and coordinates media interviews.
• Researches and identifies story ideas, angles, and relevant media to proactively pitch.
• Writes and distributes press releases, media advisories, and email blasts.
• Develops talking points and media interview materials.
• Advises senior management and staff on news issues.
• Coordinates and conducts staff media training.
• Develops and executes media plans for meetings, conferences, and agency initiatives.
• Coordinates and executes press conferences.
• Builds and maintains relationships with media.
• Manages agency media lists.

Requirements

• Graduation from an accredited four-year college or university with a bachelor's degree in Journalism, Communications, Public Relations, English, or a related field.
• Seven years of relevant work experience in media relations.
• Experience writing press releases, articles, and other materials.
• Writing samples required upon applying for this position.
• Relevant education and experience can be substituted for each other on a year-for-year basis.
• Knowledge of local, state, and federal laws and regulations relevant to the Agency Communications Division.
• Knowledge of the principles and practices of public administration.
• Knowledge of news and communication media.
• Knowledge of social media platforms and trends.
• Knowledge and mastery of grammar, style, and usage guidelines.

Preferred

• More than seven years of experience in media relations.
• Experience pitching story ideas to the media.
• Experience coordinating and conducting media training.
• Certification from an accredited professional organization, such as the Public Relations Society of America.

Benefits

• The Texas Water Development Board offers competitive compensation and benefits package including medical, dental, vision, 401(k), flexible spending, and flexible work alternatives so you can have a work/life balance!