PUBLIC RELATIONS - ACCOUNT DIRECTOR

Responsibilities

• Lead the development and execution of strategic PR programs that align with clients' marketing and business objectives, including annual plans, campaigns, and ongoing initiatives
• Serve as the day-to-day strategic lead on multiple client accounts, building trusted relationships through proactive counsel, effective communication, and strong problem-solving skills
• Develop and oversee creative, results-driven earned media strategies that leverage industry trends, compelling storylines, and timely opportunities to secure impactful coverage
• Lead by example in media relations, bringing creativity, curiosity, and strong media relationships to proactive and reactive opportunities
• Develop and oversee high-quality written content, including strategic plans, press releases, bylined articles, and other thought leadership materials
• Manage and motivate account teams, providing clear direction, actionable feedback, and professional development opportunities while ensuring the highest standards of client service
• Oversee account operations, including budgets, hours, staffing, and expenses, to ensure programs are managed efficiently and effectively
• Establish meaningful program measurement goals, track results, and translate performance into actionable insights and recommendations for clients
• Anticipate client needs, identify opportunities to strengthen programs, and proactively recommend new ideas and approaches that drive results
• Collaborate with agency leadership and cross-functional teams to deliver integrated solutions, support client growth, and contribute to the agency's continued success

Requirements

• 6–8 years of PR and earned media experience, preferably in a B2B technology PR agency environment
• Proven track record developing and leading successful public relations programs that deliver measurable business results
• Deep understanding of B2B technology industries, including AI, cloud, data and analytics, cybersecurity, experience in fintech or digital health is a plus
• Strong media relations expertise, including established relationships with relevant business, technology, and industry reporters
• Excellent written and verbal communication skills, with the ability to develop compelling content and provide strategic counsel to clients
• Demonstrated ability to manage multiple client accounts, build trusted relationships, and anticipate client needs
• Experience leading, mentoring, and motivating account teams to deliver high-quality work
• Strong understanding of program measurement approaches, account financial management, and resource allocation
• Ability to juggle multiple priorities and deadlines in a fast-paced environment without sacrificing strategic thinking or attention to detail
• Collaborative, solutions-focused approach with a proactive mindset, creative instincts, and a commitment to delivering outstanding client service

Benefits

• We offer a robust benefits package that includes a family-friendly holiday schedule, flexible PTO, rainmaker bonuses, professional development stipends, wellness stipends, and office exchanges so we can keep our cross-office bond strong.
• Monthly culture activities include team outings and parties, happy hours, unique contests, and other events including our agency book club. We recognize outstanding contributions to client and agency initiatives with our quarterly peer-nominated "212 Degree" award and "Milestone" awards that provide cash bonuses to employees celebrating 3-, 5- and 10-year agency anniversaries.