Public Relations - Account Coordinator

Falls Church, VA (Hybrid)

$52K/yr – $57K/yrEntry LevelFull time

Posted 1 day ago

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Job Summary

Own media relations for client accounts by building media lists, crafting angles, pitching, securing interviews, and tracking coverage.

  • Build and maintain media lists
  • Pitch stories to media via email, social, and calls
  • Secure interviews and media opportunities

Job Description

Responsibilities

  • Create and maintain media lists of contacts
  • Prepare new angles for pitching based on relevant news cycle
  • Pitch stories to media contacts by email, social media and phone
  • Secure interviews and media opportunities
  • Edit and assist with press releases and other written materials
  • Organize and track client media interactions
  • Sustain awareness of various media platforms and understand audience profiles
  • Build relationships with media contacts

Requirements

  • Undergraduate degree or relevant experience in public relations, communications, journalism or a related field
  • Strong research, writing, and editing skills
  • Robust interpersonal skills and demonstrated interest in working with clients
  • Ability to adapt to change and meet deadlines
  • Professional demeanor
  • Alignment with Pinkston’s guiding principles

Preferred

  • College Graduate with up to 1 year of relevant communications and/or public relations experience
  • Public relations or communications internship experience
  • Public speaking experience

Benefits

  • company-sponsored health, dental, and vision plans accompanied by employer-funded life insurance, HRA, and short-term disability plan
  • Optional long-term disability and additional Life Insurance are also available
  • Pinkston provides a 401k retirement plan and contributes to each employee’s retirement annually regardless of employee participation
  • Pinkston offers flexibility through an innovative hybrid work model that gives team members the opportunity to work from home up to 30% of the time
  • generous holiday and vacation policies, paid parental leave, and an additional week of paid “volunteer time off” to encourage employees to invest time in a 501C non-profit of their choice
Pinkston logo

Pinkston

Pinkston is a full-service branding, marketing, and communications agency offering integrated public relations, creative, digital, and research services to transform companies and organizations.As an outcome-driven agency, Pinkston is committed to delivering customized, strategic solutions that drive real-world impact.

Founded in 2001
Falls Church, Virginia, USA
168 employees (30 in marketing)

Traffic Signals

Monthly Visitors
5.3K
Traffic Source Mix
Search
33.2%
Direct
45.5%
Referral
5.7%
Social
14.2%
Paid
1.3%

Headcount Trend

Current headcount: ~168

Marketing Team

Marketing Team Size
24 (14% of company)
Median Career Experience
13.5 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
6