Public Information and Marketing Coordinator II - City

Responsibilities

• Developing, planning and implementing marketing campaigns and strategies.
• Evaluating market conditions to determine appropriate and effective marketing strategies.
• Exchanging written and verbal information regarding departmental programs, activities and services.
• Preparing, distributing and/or presenting press releases and public service announcements.
• Coordinating press coverage for departmental activities and special events.
• Developing radio and television commercials, advertising campaigns, and public announcements.
• Reviewing and coordinating the editing and production of broadcast media.
• Writing various reports.
• Developing goals and objectives.
• Preparing and monitoring budgets and authorizing expenditures.

Requirements

• Knowledge of and skill in applying administrative and management principles and techniques.
• Knowledge of and skill in utilizing broad-based marketing research principles and practices.
• Skill in accessing marketing research and following work through to logical conclusion.
• Skill in developing long and short-range marketing and promotional plans.
• Skill in communicating verbally and in writing using tact and diplomacy.
• Skill in compiling and analyzing data.
• Skill in public speaking.
• Skill in developing social media marketing strategies.
• Skill in implementing promotional programs to increase revenue and/or participation.
• Ability to supervise a professional and clerical staff.

Benefits

• Competitive pay
• An average of $22,000 annually contributed toward your benefits and retirement
• A comprehensive package designed to support your health and wellness, financial security, work-life balance, and personal and professional growth and development