Property Content Coordinator

Responsibilities

• Coordinate property marketing content needs, including photography, videography, content capture, and marketing events, collaborating with leasing teams, creative partners, and vendors to ensure priority content is captured and delivered on schedule.
• Support Senior Property Marketing Manager in property content planning and execution across blogs, emails, social media, and content calendars, while coordinating prospect communications around key leasing milestones through e-blasts, lead-nurture campaigns, broker outreach, and other marketing channels.
• Draft and schedule property social media content for approval by the Senior Property Marketing Manager. Corporate social media accounts are managed by the corporate marketing team.
• Apply social media best practices and create engaging content, including Reels, posts, and other formats as needed to support property marketing initiatives.
• Stay current on emerging social media trends, platform updates, and content best practices to help strengthen brand visibility and engagement across property channels.
• Manage Creator identification, communication, initiatives and deliverables based on client objectives and needs.
• Ensure consistent use of approved brand standards, messaging, and creative assets across properties while maintaining organized, up-to-date asset libraries and content calendars.
• Identify opportunities and gaps in content and marketing based on property needs and leasing priorities.
• Support planning and execution of property marketing events, lease-up launches, grand openings, first move-ins, local partnerships, and other high-value marketing moments.
• Coordinate event vendors, promotional items, branded materials, timelines, budgets, and day-of logistics as needed.

Requirements

• Strong organizational, project management, and communication skills.
• Strong attention to detail and comfort managing vendors and deadlines.
• Proficiency with Microsoft Office or Google Workspace, particularly spreadsheets and shared project trackers.
• Ability to manage multiple properties, projects, and priorities while maintaining accuracy and follow-through.
• Valid driver’s license and ability to travel to properties as needed.

Preferred

• 1–3 years of experience in marketing, communications, property management, real estate, hospitality, administrative coordination, or a related field preferred.
• Associate or bachelor’s degree in marketing, communications, business, or a related discipline preferred but not required.
• Experience coordinating vendors, projects, events, or marketing initiatives preferred.
• Property marketing, multifamily, real estate, hospitality, or consumer-facing experience is a plus.
• Basic photography, videography, and content-management abilities.
• Canva, Adobe Creative Suite, or similar tools preferred.

Benefits

• Comprehensive benefits package including Medical (BCBS), Dental and Vision Insurance
• Eligibility for participation in a 401(k) plan
• Paid time off including vacation and sick days
• Company paid Holidays and your Birthday off
• A collaborative and entrepreneurial culture committed to innovation and career growth