Program Associate II - Marketing & Engagement Coordinator

Detroit, MI (Unknown)

$51K/yr – $81K/yrMid Level3+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

  • Support the planning, development, and implementation of comprehensive marketing campaigns across digital, print, and social media platforms.
  • Assist and lead the coordination and execution of events, including community programs, conferences, celebrations, and promotional activities.
  • Manage marketing tickets for completion across schools and district marketing support.
  • Support vendor partnerships, sponsorship opportunities, and event logistics to help ensure successful delivery.
  • Collaborate with internal departments to align marketing messages and event initiatives with organizational priorities and branding guidelines.
  • Assist in managing marketing budgets, monitoring expenditures, and analyzing campaign effectiveness.
  • Help create and oversee the production of marketing materials, including flyers, videos, and social media content.
  • Support promotional strategies to drive participation, engagement, and awareness of key initiatives.
  • Track key performance indicators (KPIs) for campaigns and events, providing reports and insights to leadership.
  • Provides school-based marketing support including research, analysis, consulting, and planning regarding school programs that align with the district's strategic plan, and key Superintendent and School Board initiatives.

Requirements

  • Bachelor's degree from an accredited college or university in Communications, Public Relations, or a related field; or three (3) years of experience in communications, marketing, journalism, public relations, content development/writing, television/video production, social media management, knowledge of current technology, and traditional and digital processes to distribute communications, promotions, and advertisements.
  • Strong written and verbal communication skills.
  • Proficiency in digital and print promotional strategies.
  • Ability to work collaboratively with a team.

Benefits

  • Benefits Eligible: Yes
Detroit Public Schools Community District logo

Detroit Public Schools Community District

Detroit Public Schools Community District (DPSCD) is Michigan’s largest public education system. It is governed by a locally-elected, seven-member board with Dr. Nikolai Vitti serving as superintendent. The District’s mission is to provide every student with a beneficial and rightful educational experience, preparing students to be career and college ready, and qualified to compete in the global market. We champion a whole child approach that combines superior academics with socio-emotional, extracurricular, and health services tailored to each individual student's needs. The District has 106 schools and educates 50,000 children.

Detroit, Michigan, USA
6.4K employees (59 in marketing)

Salaries

Posted range

$51K/yr – $81K/yr

Taken straight from the job posting.

See all Detroit Public Schools Community District salaries

Marketing Team

Marketing Team Size
32 (0% of company)
Median Tenure
9.6 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
124.6K
Traffic Source Mix
Search
39.6%
Direct
54.9%
Referral
4.8%
Social
0.5%
Paid
0.1%

Headcount Trend

Current headcount: ~6.4K

Recent News

Detroit Public Schools Community District logo

Program Associate II - Marketing & Engagement Coordinator

Detroit Public Schools Community District · Detroit, MI · Unknown