Product Specialist

Responsibilities

• Become an expert on assigned automotive brands, including vehicle features, specifications, competitive advantages, and emerging technology.
• Stay updated on industry trends and competitor products to provide insightful comparisons.
• Engage with potential customers, answer questions, and translate technical details into easy-to-understand benefits.
• Identify and engage with potential consumers, creating meaningful interactions.
• Gather and report consumer feedback, event insights, and competitive analysis to enhance brand engagement strategies.
• Responsible for ensuring brand talking points are communicated effectively with consumers.
• Work closely with event production teams, field marketing managers, and brand representatives to ensure seamless execution.
• Assist with vehicle preparation, detailing, as needed.
• Assist with equipment setup and teardowns, as well as other relevant tasks.
• Perform additional job duties as necessary and relevant.

Requirements

• 2+ years of experience as a Product Specialist or in an equivalent role within the automotive industry and live events.
• Deep understanding of automotive technology, features, and competitive market.
• Strong presentation and public speaking skills, with the ability to engage and educate diverse audiences.
• Comfortable working in fast-paced, high-energy live event environments.
• Basic Computer Skill
• Comfortable working weekends, holidays, and extended hours based on event schedules.
• Valid driver's license with a clean driving record
• May require traveling with overnight stays as needed.
• Physical Requirements
• Ability to lift 25+ lbs.

Preferred

• Bilingual skills (Spanish & English) are a plus.