Product Marketing, Senior Market Research Manager

Austin, TX (Hybrid)

$144K/yr – $162K/yrSenior Level8+ years expFull time

Posted 4 weeks ago

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Job Summary

Own the voice of market insight across product, marketing, and brand by leading end-to-end studies, shaping buyer personas, competitive intel, and brand health—then scale insights with agentic workflows and cross-functional adoption.

  • Research leadership: set priorities and drive decisions with data-driven findings across product and marketing.
  • End-to-end delivery: manage briefs to analysis and stakeholder presentation, leveraging internal platforms and external vendors.
  • Voice of the customer: translate insights into strategy and action across teams.

Job Description

Own the voice of market insight across product, marketing, and brand by leading end-to-end studies, shaping buyer personas, competitive intel, and brand health—then scale insights with agentic workflows and cross-functional adoption.

  • Research leadership: set priorities and drive decisions with data-driven findings across product and marketing.
  • End-to-end delivery: manage briefs to analysis and stakeholder presentation, leveraging internal platforms and external vendors.
  • Voice of the customer: translate insights into strategy and action across teams.
LegalZoom logo

LegalZoom

3.5 Glassdoor

Since pioneering legaltech in 2001, we have helped millions of people navigate the complexities of the legal system. By combining intuitive technology with attorney-led solutions, we guide people through all of life's personal and business legal needs.

Founded in 2001
Mountain View, California, USA
1.4K employees (92 in marketing)
58% recommend to a friend
24% CEO approval

Traffic Signals

Monthly Visitors
2.4M
Monthly Google Ads Budget
$3.5M
Traffic Source Mix
Search
47.6%
Direct
46.7%
Referral
3.8%
Social
0.6%
Paid
1.2%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
67 (5% of company)
Median Career Experience
12 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$951.7M
Last Raise
$700K
Post IPO Equity, 2 years ago

Funding History

  • Jul 2024
    Post IPO Equity • $700K
  • Sep 2023
    Post IPO Secondary • $140M
  • Nov 2018
    Series Unknown

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