Product Marketing Operations Director

Denver, CO (Remote)

$154K/yr – $265K/yrDirector/Executive10+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive cross functional strategy and execution, overseeing executive communications, initiative governance, and budget stewardship while shaping a knowledge-driven culture and AI-enabled capabilities across Product and GTM Marketing.

  • Lead strategic initiatives and decision support with analytics and AI leverage
  • Govern and optimize the Product and GTM Marketing budget and cross-functional partnerships
  • Build a centralized knowledge repository and drive culture and organizational health

Job Description

Responsibilities

  • Partner with the SVP to manage team priorities, communications, and operating rhythm—including content for all-hands meetings and offsites, annual planning, and QBR preparation. Support preparation for executive reviews and business updates.
  • Drive and own strategic initiatives: manage special projects and high-priority initiatives, including how to best leverage AI across multi-functions to accelerate the team’s impact on the business. Drive clarity, structure, and action in ambiguous or emergent strategic opportunities.
  • Provide analysis and decision support: develop analysis to enable leadership to evaluate key business decisions, taking into account potential risks and impacts
  • Monitor performance: monitor key goals, KPIs, and strategic initiatives across the team to ensure visibility and execution. Follow up with the leadership team as necessary and offer actionable suggestions for improvement.
  • Own the Product and GTM Marketing team budget, including planning, forecasting, tracking, and reporting to stakeholders Provide strategic analysis and governance for the Product and GTM Marketing budget to optimize resource allocation across the function.
  • Design and build a centralized content repository that serves as the team’s single source of truth for strategies, assets, and frameworks. Define the strategy and architectural frameworks for a centralized knowledge management ecosystem, ensuring functional integration across teams
  • Serve as a central point of contact and engagement between Product and GTM Marketing and key partner organizations including the Partner organization, Product, Sales and other Marketing function on initiatives that span across the team. Identify opportunities to strengthen and optimize relationships across multi-functions.
  • Champion team culture and belonging—designing programs and rituals that strengthen connection and engagement across a distributed team
  • Serve as a trusted thought partner to the SVP and leadership team on organizational health, team structure, and strategic initiatives
  • Anticipate product marketing operational trends and pioneer innovative, AI-driven methodologies to scale functional capabilities.

Requirements

  • 10+ years of progressive experience in strategy, business operations, consulting, product marketing, or chief of staff roles
  • Undergraduate Degree

Preferred

  • Experience supporting senior executives or GTM leadership teams
  • Familiarity with Product Marketing functions including launches, positioning, messaging, and sales enablement
  • Experience managing cross-functional strategic initiatives
  • Strong analytical, organizational, and problem-solving skills
  • Strong operational and project management capabilities
  • Exceptional written and verbal communication skills
  • Ability to synthesize complex information into clear recommendations and action plans
  • Proven ability to influence across teams and levels without direct authority
  • Experience working in fast-paced technology or SaaS environments preferred

Benefits

  • ✅ 401(k) match and comprehensive employee benefits package
  • ✅ Salary range in the US: $154,000.00 - $265,000.00
  • ✅ A discretionary bonus typically paid annually
  • ✅ Restricted Stock Units granted at time of hire
Workiva Inc. logo

Workiva Inc.

4.3 Glassdoor

Workiva Inc. (NYSE: WK) powers trust, transparency, and accountability. Finance, accounting, sustainability, risk and audit teams from more than 6,600 organizations, including over 85% of Fortune 1,000 companies rely on Workiva for their mission-critical work. We transform how customers connect data, unify processes, and empower teams in a secure, audit-ready, AI-powered collaborative platform. Learn more at workiva.com.

Founded in 2008
Ames, Iowa, USA
3.3K employees (176 in marketing)
82% recommend to a friend
93% CEO approval

Traffic Signals

Monthly Visitors
243.2K
Traffic Source Mix
Search
50.2%
Direct
39.2%
Referral
7.2%
Social
2.3%
Paid
1.1%

Headcount Trend

Current headcount: ~3.3K

Marketing Team

Marketing Team Size
127 (4% of company)
Marketing Roles Posted (Last 30 Days)
3

Funding

Total Funding
$680.6M
Last Raise
$625M
Post IPO Debt, 3 years ago

Funding History

  • Aug 2023
    Post IPO Debt • $625M
  • Oct 2014
    Series Unknown • $689.3K
  • Dec 2012
    Series C • $30.2M

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