Product Marketing Manager

New York City, NY (Hybrid)

$140K/yr – $180K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own product marketing for Reality Defender's enterprise cybersecurity/API offerings, shaping go-to-market, messaging, enablement, and cross-functional launches to drive adoption and differentiating positioning.

  • Growth and Enablement: Define GTM for new products, craft positioning, messaging, and competitive differentiation across sales, CS, and channel partners.
  • Cross-functional Enablement: Develop pitch decks, datasheets, FAQs, case studies, use cases, and customer stories with market insights.
  • Market Strategy & Measurement: Conduct market research, monitor trends, and track the success of launches and marketing initiatives; partner with demand gen and content teams to drive adoption.

Job Description

Own product marketing for Reality Defender's enterprise cybersecurity/API offerings, shaping go-to-market, messaging, enablement, and cross-functional launches to drive adoption and differentiating positioning.

  • Growth and Enablement: Define GTM for new products, craft positioning, messaging, and competitive differentiation across sales, CS, and channel partners.
  • Cross-functional Enablement: Develop pitch decks, datasheets, FAQs, case studies, use cases, and customer stories with market insights.
  • Market Strategy & Measurement: Conduct market research, monitor trends, and track the success of launches and marketing initiatives; partner with demand gen and content teams to drive adoption.
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Reality Defender

Stop deepfakes before they become a problem with Reality Defender’s proactive AI-generated media detection platform.Detect dangerous AI-generated and manipulated content across audio, video, images, and text with our enterprise-grade API and web app.

Founded in 2021
New York, New York, USA
74 employees (7 in marketing)