Product Marketing Manager

Responsibilities

• Market & Product Strategy (30%) Develop a strong understanding of the healthcare and employee benefits landscape, including market dynamics and competitive trends. Partner with Product Management, Sales, and Client teams to create differentiated positioning and messaging that resonates with employers, consultants, and other key buyers. Provide market and competitive insights that inform product strategy, enhancements, and innovation initiatives. Go-to-Market Execution (40%) Lead marketing plans for assigned products and solutions, ensuring alignment with sales objectives and broader business goals. Develop and maintain compelling sales and marketing collateral, including presentations, one-pagers, case studies, and other product-focused materials. Support product launches through coordinated messaging, training, and multi-channel campaigns. Translate complex product features and capabilities into clear, client- and member-centric benefits. Sales Enablement & Internal Collaboration (20%) Partner with Sales and Client-facing teams to develop training, tools, and resources that help articulate product value and drive adoption. Collaborate closely with Partner Marketing, Demand Generation, Client Marketing, and Digital teams to ensure messaging is consistent and integrated across all channels. Gather and analyze feedback from clients, prospects, and consultants to identify insights that inform future marketing strategies and product decisions. Measurement & Continuous Improvement (10%) Monitor and evaluate the effectiveness of product marketing initiatives, adjusting strategies to maximize impact and business results. Support thought leadership efforts by identifying opportunities to showcase Quantum Health's value, innovation, and differentiation in the marketplace.

Requirements

• Bachelor's degree in Marketing, Communications, Business, Public Health, or a related field; equivalent experience will be considered.
• 5-7+ years of marketing experience, preferably within healthcare, insurance, employee benefits, or a related industry.
• Strong understanding of strategic marketing planning and tactical execution.
• Excellent writing, editing, and presentation development skills.
• Proven ability to translate complex information into clear, compelling, and customer-focused messaging.
• Advanced proficiency in Microsoft Office Suite, including PowerPoint, Word, and Excel.
• Demonstrated ability to manage multiple projects simultaneously, prioritize effectively, and deliver results.
• Strong interpersonal and collaboration skills with the ability to influence cross-functional stakeholders.
• Strategic mindset coupled with a proactive, hands-on approach to execution.
• Ability to travel occasionally for conferences, industry events, and client meetings.

Benefits

• Compensation: Competitive base and incentive compensation
• Coverage: Health, vision and dental featuring our best-in-class healthcare navigation services, along with life insurance, legal and identity protection, adoption assistance, EAP, Teladoc services and more.
• Retirement: 401(k) plan with up to 4% employer match and full vesting on day one.
• Balance: Paid Time Off (PTO), 7 paid holidays, parental leave, volunteer days, paid sabbaticals, and more.
• Development: Tuition reimbursement up to $5,250 annually, certification/continuing education reimbursement, discounted higher education partnerships, paid trainings and leadership development.
• Culture: Recognition as a Best Place to Work for 15+ years, dedication to diversity, philanthropy and sustainability, and people-first values that drive every decision.
• Environment: A modern workplace with a casual dress code, open floor plans, full-service dining, free snacks and drinks, complimentary 24/7 fitness center with group classes, outdoor walking paths, game room, notary and dry-cleaning services and more!