Product Marketing Manager

Cambridge, MA (On-site)

$100K/yr – $160K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive Proton’s product marketing by shaping positioning, launches, and cross-functional enablement across Product, Sales, and CX to unlock pipeline.

  • Own GTM strategy and messaging for Proton features and launches
  • Must-have: 3–5 years of product marketing in B2B SaaS
  • Standout: Cross-functional collaboration with Product, Sales, CX to accelerate pipeline and adoption

Job Description

Drive Proton’s product marketing by shaping positioning, launches, and cross-functional enablement across Product, Sales, and CX to unlock pipeline.

  • Positioning & messaging: Develop sharp, no-nonsense messaging that explains what Proton does, why it matters, and how we’re different.
  • Product launches: Work with Product to ensure every feature and add-on we release—ranging from major launches to minor enhancements—has a clear plan for success.
  • Enablement: Create talk tracks, collateral, and resources that help Sales confidently explain and sell what we offer.
  • Customer insights: Get inside the minds of our buyers. Talk to customers, shadow users, and listen to discovery calls to understand their challenges, needs, and how they describe their problems. Use these insights to refine messaging and inform our marketing strategy.
  • Competitive intelligence: Track market shifts and competitor activity to inform messaging and differentiation.
  • Collaborate across teams: Be the go-to expert on our customers—key personas, their pain points, and what makes them tick. Partner with Product, CX, and Sales to make sure everyone is aligned and equipped to deliver on Proton’s potential.
  • AI leverage: Figure out how AI can make you better at your job—whether it’s scaling customer insights, accelerating launches, or uncovering competitive angles.

Proton.ai

4.3 Glassdoor

Proton is the AI-powered CRM built just for distributors. We centralize your customer, product, and sales data, then use AI to show your reps exactly where to focus to hit their number. Proton is trusted by leading distributors like ORS Nasco, BPI, and R.S. Hughes. To see for yourself why sales teams love Proton, visit www.proton.ai.

Founded in 2018
Cambridge, Massachusetts, USA
87 employees (7 in marketing)
86% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
48.8K
Monthly Google Ads Budget
$1.2K
Traffic Source Mix
Search
34.1%
Direct
56.7%
Referral
5.5%
Social
3.2%
Paid
0.4%

Headcount Trend

Current headcount: ~87

Marketing Team

Marketing Team Size
5 (6% of company)

Funding

Total Funding
$20M
Last Raise
Series A, 4 years ago