Responsibilities

• Support product marketing across Privy’s surfaces, helping turn positioning, messaging, and value propositions into clear, usable assets.
• Partner closely with the Head of Marketing to refine and translate Privy’s overarching narrative into product launches, campaigns, and high-quality content.
• Work cross-functionally with Product, Engineering, BD, and Leadership to shape launches, synthesize market signals, and ensure messages stay sharp and aligned.
• Develop thought leadership and long-form content, such as primers, explainers, blog posts, guides, and case studies.
• Create GTM assets including sales decks, one-pagers, landing pages, FAQs, and messaging playbooks that scale across teams.
• Collaborate with Events & Field marketing to ensure experiences and activations reinforce Privy’s narrative and product strategy.
• Refine and evolve Privy’s voice across content channels, making sure we show up as clear, confident, grounded, accessible, and builder-first.
• Build scalable PMM + content systems, including but not limited to editorial calendars, messaging frameworks, product launch processes, and competitive landscapes.
• Drive industry, ecosystem, and competitive research to help inform product narrative, positioning, and strategic marketing bets.
• Conduct industry, ecosystem, and competitive research: staying close to customers and market trends to inform narrative, positioning, and strategic marketing bets.

Requirements

• 5–7+ years in product marketing, content strategy, developer marketing, or adjacent hybrid roles in tech, fintech, or crypto.
• A strategic thinker who can go deep on technical concepts and translate them into simple, persuasive narratives.
• A strong writer and storyteller, able to communicate with clarity and intention across long-form, short-form, and social formats.
• Comfortable partnering with engineering and product teams: you ask sharp questions, synthesize nuance quickly, and distill complex ideas without losing accuracy.
• Someone with taste: you care about tone, structure, clarity, and how materials feel; you have an instinct for what “good” looks like.
• Able to flex across brand, product, and GTM – from writing a wallet architecture deep dive to shaping an executive-facing positioning deck.
• Analytical and curious: you think in frameworks, understand what content should exist and why, and care about how we measure impact.
• Self-directed, collaborative, and adaptable: you thrive in fast-moving environments, juggle ambiguity well, and enjoy building systems from scratch.
• Based in (or willing to relocate to) New York City, working closely with leadership and cross-functional teams in person.

Benefits

• Additional benefits for this role may include: equity, company bonus or sales commissions/bonuses; 401(k) plan; medical, dental, and vision benefits; and wellness stipends.