Product Marketing Manager, Platforms and Devices Marketing at Google | San Francisco, CA | $142K/yr – $208K/yr

Product Marketing Manager, Platforms and Devices Marketing

San Francisco, CA (On-site)

$142K/yr – $208K/yrSenior Level6+ years expFull time

Posted 5 months ago

The other 99% submit and hope. You're about to do something different.

Drive cross-functional Go-to-Market strategy and full-funnel plans for core product initiatives.

Own end-to-end GTM planning and execution for product and loyalty initiatives.
Must-have: 6 years of marketing experience across growth/product/brand.
Standout: Proven cross-functional leadership with product, UX/UI, engineering and global teams.

Responsibilities

Partner with product and engineering teams to develop a competitive product strategy, narrative, and Go-to-Market tactics based on brand positioning and user insights.
Lead consumer research and data analysis to uncover user insights that inform product roadmaps, creative development, and communication strategy.
Drive the end-to-end planning and execution of full-funnel Go-to-Market marketing plans for core product initiatives and loyalty offerings.
Collaborate with key cross-functional stakeholders (e.g., product, user experience and user interface, engineering, etc.) and global marketing teams to set objectives and ensure alignment across international campaigns.
Own marketing campaign results and business impact, providing recommendations for optimization to executive leadership.

Requirements

Bachelor's degree or equivalent practical experience.
6 years of experience in marketing working across one or more marketing fields (i.e. growth, product marketing, brand marketing, social).
Experience planning and managing cross-functional or cross-team projects and coordinating with cross-functional team members, both internal and external, to deliver quality results within the project deadlines.

Preferred

Experience working with business-to-consumer (B2C) or business-to-business (B2B) product and engineering teams to integrate brand positioning and consumer insights into product strategies.
Experience in data analysis and technical oversight of marketing program results to drive strategic impact.
Experience in gaming, consumer hardware, or growth marketing.
Ability to define marketing plans based on user insights, market analysis and business goals in a changing environment.
Ability to lead projects across multiple internal and external stakeholders with excellent project management skills.
Excellent communication skills to effectively present information and manage relationships with audiences including executives.