Product Marketing Manager - MDR

USA (Remote)

$63K/yr – $205K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own cybersecurity product marketing across messaging, launches, and partner-driven demand with a focus on translating MDR concepts into buyer value.

  • Translate technical cyber concepts into business value for enterprise buyers and articulate differentiating messaging across the market.
  • Lead Go-To-Market launches with PM, PMM, sales and partners, managing plans, communications, training, and enablement.
  • Shape market research into content and talk tracks that enable marketing, sales, and channel partners.

Job Description

Responsibilities

  • Communication Skills : As a natural storyteller, you reguarly take a technical concept and translate it into meaningful business value for a cybersecurity audience.
  • Messaging and Positioning : You enjoy developing value-based stories that catch a buyer’s attention. You regularly develop solution positioning and corresponding messaging that uniquely differentiates a company versus the competition.
  • Market Research and Intelligence : You are an expert on asking the right questions to uncover who buyers are, how they buy, and their buying criteria and translating your knowledge into helpful content to enable across company teams.
  • Product Launch : You enjoy leading Go-To-Market product launches for maximum business success especially across Sales, Marketing, and Partners working with Product Management and Program Management. You know how to manage launch plans and timelines, communications, training, sales enablement, and deliverables for your solution.
  • Sales and Marketing Content Development : Bring your writing and analytics prowess, you deliver compelling content to empower marketing and sales. You’ve created collateral like datasheets, solution briefs, blogs, and presentations before and enjoy enabling sales with talk tracks and internal tools to support the selling process.
  • Project Management : You leverage deep industry experience in cybersecurity and Managed Detection and Response (MDR) and strategic planning to develop an actionable vision and execute growth strategies for MDR.

Requirements

  • Strong grasp of cybersecurity principles and enterprise IT infrastructure
  • Proven experience taking products from conception to market launch in the cybersecurity industry
  • Ability to be flexible on a day to day basis with task priority and manage parallel deliverables effectively when required
  • Superior project management and presentation skills
  • Excellent verbal and written communication skills
  • Demonstrated success marketing to and through a partner channel
  • 3+ years of B2B cybersecurity product marketing
  • Ability to travel, passport required

Preferred

  • 1-2 years of experience in Security Operations solutions as a product marketer
  • Direct Experience with Managed Detection and Response (MDR) solutions
  • Bachelor’s degree in engineering, english, social sciences, business, marketing, or related field. MBA a plus

Benefits

  • Equity for all employees
  • Flexible time off and paid volunteer days
  • RRSP and 401k match
  • Training and career development programs
  • Comprehensive private benefits plan including medical, mental health, dental, disability, life and AD&D, and value-added services
  • Robust Employee Assistance Program (EAP) with mental health services
  • Fertility support and paid parental leave
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Arctic Wolf

Every year new technologies, vendors, and solutions emerge—yet despite this constant innovation, high-profile breaches are all over the headlines.In response, organizations have scrambled to develop a better security posture, but the dizzying array of options leaves resource-constrained IT and security leaders wondering how to proceed.Enter Arctic Wolf, the market leader in Security Operations.Using the cloud-native Arctic Wolf Aurora Platform, we help organizations end cyber risk by providing security operations as a concierge service. Arctic Wolf solutions include Arctic Wolf® Managed Detection and Response (MDR), Managed Risk, Managed Security Awareness, and Incident Response; each delivered by our Concierge Delivery Model. Highly-trained security experts work as an extension of internal teams to provide 24×7 monitoring, detection and response, as well as ongoing risk management to proactively protect organizations while continually strengthening their security posture.

Founded in 2012
Eden Prairie, Minnesota, USA
3.2K employees (148 in marketing)