Product Marketing Manager

New York, USA (On-site)

Salary Not AvailableMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive product marketing and GTM for MCO’s compliance platform, translating capabilities into value messaging and enabling sales across global teams.

  • 4–7 years in product marketing, product management, or related SaaS/B2B experience.
  • Must-have: Experience supporting product launches in a cross-functional environment.
  • Standout: Track record delivering enterprise-asset sales enablement and cross-functional GTM programs.

Job Description

Responsibilities

  • Product Positioning & Messaging: Support development of clear, differentiated positioning and messaging for MCO’s compliance platform and product modules.
  • Translate product capabilities into value-based messaging aligned to compliance buyers such as Chief Compliance Officers, Compliance Operations leaders, and Control Room teams.
  • Maintain product messaging frameworks and ensure consistency across marketing and sales materials.
  • Go-to-Market Execution: Help execute go-to-market plans for new product launches, feature updates, and platform enhancements.
  • Coordinate cross-functional launch activities with product management, demand generation, digital marketing, and sales enablement teams.
  • Ensure product messaging is reflected across campaigns, website content, and marketing programs.
  • Sales Enablement: Develop and maintain sales enablement materials including: product overviews, competitive battlecards, use-case presentations, buyer-persona content.
  • Partner with sales and solution consulting teams to gather feedback and refine messaging.
  • Demand Generation Support: Work with demand generation and field marketing teams to support campaigns, ABM programs, and industry initiatives.
  • Provide product insights, messaging, and assets that improve conversion and pipeline generation.
  • Market & Competitive Intelligence: Monitor the RegTech and financial-services compliance technology landscape.
  • Support competitive analysis and maintain competitive positioning materials.
  • Provide insights on emerging compliance trends that influence product messaging and marketing strategy.
  • Content & Customer Story Development: Partner with content and marketing teams to develop customer-focused materials including: solution briefs, use-case content, blog posts, case studies.
  • Help translate product value into compelling customer stories and thought leadership.

Requirements

  • 4–7 years of product marketing, product management, or related experience in SaaS or B2B technology.
  • Experience supporting product launches or go-to-market initiatives in a cross-functional environment.
  • Strong written and verbal communication skills with the ability to translate technical capabilities into business value.
  • Experience creating sales enablement and marketing assets that support enterprise sales cycles.
  • Analytical mindset with the ability to use market insights and performance data to refine messaging and programs.
  • Familiarity with financial services, compliance, risk, or RegTech markets is a strong plus.
  • Comfortable working in fast-moving, collaborative environments with global teams.

Preferred

  • Familiarity with financial services, compliance, risk, or RegTech markets is a strong plus.
MCO (MyComplianceOffice) logo

MCO (MyComplianceOffice)

4.3 Glassdoor

MCO is a global leader on a mission to revolutionize how financial firms tackle compliance, making it simpler, smarter, and more effective. Our one-of-a-kind platform unifies your compliance data into a single, seamless view, empowering your firm to effortlessly track risks, spot conflicts, and maintain compliance across systems and departments.

Founded in 1990
New York, New York, USA
334 employees (10 in marketing)
84% recommend to a friend
84% CEO approval

Traffic Signals

Monthly Visitors
126.3K
Monthly Google Ads Budget
$4.7K
Traffic Source Mix
Search
18.5%
Direct
75.2%
Referral
4.4%
Social
0.6%
Paid
1.2%

Headcount Trend

Current headcount: ~334

Marketing Team

Marketing Team Size
10 (3% of company)

Funding

Total Funding
$12.1M
Last Raise
$12.1M
Debt Financing, 5 years ago

Funding History

  • Feb 2021
    Debt Financing • $12.1M

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