Responsibilities

• Conduct research, create surveys etc. to determine the needs and desires of Kyocera dealers and customers.
• Define product positioning and pricing based on experience and market research data.
• Guide sales teams for product positioning.
• Create detailed go-to-market strategies and PowerPoint presentations that clearly communicate the strategies and tactics to ensure successful product launches and sales.
• Create and conduct professional training programs for Kyocera channel and direct sales companies that enhance their productivity and ability to sell our products.
• Proactively coordinate with cross-functional teams and other marketing teams on the development of marketing collaterals, website content, newsletters, case studies, etc.
• Work closely with the Revenue Marketing Team to assist in developing effective and creative campaigns that involve social media, email marketing, content creation, and other activities.
• Work with software developers and planning teams to communicate required new features, updates, and roadmaps.
• Manage professional relationships with 3rd party partners and vendors.
• Monitor product marketing programs regularly to evaluate their efficiency and effectiveness.

Requirements

• Bachelor’s degree in marketing or related discipline.
• Excellent written and verbal communication skills.
• 2+ years of related marketing experience, ideally in software product marketing and/or sales enablement.
• Proven experience carrying out marketing efforts, including planning, prioritizing and implementing strategy
• Experience working closely with an enterprise sales team
• Highly organized and proficient at managing multiple large, complex projects at the same time
• Advanced skills with Microsoft Excel, PowerPoint, SharePoint and Word
• Excellent presentation skills with the ability to present to large groups of people, both in person and via online meetings, webinars etc.

Preferred

• Expertise in one or more printing software solutions with 5 years of experience
• Experience managing document printing software solutions.
• Experience managing cloud-based (SaaS) platforms and solutions.

Benefits

• a generous benefits package including medical, dental and vision plans, a 401k match, flexible spending, disability and life insurance, plus paid time off and holidays.