Product Marketing Manager

Livonia, MI (Hybrid)

$124K/yr – $170K/yrMid Level5+ years expFull time

Posted 6 days ago

Job Summary

The role owns driving market strategy and product development for high power automotive modules, translating market needs into offerings, launching products, and leading go-to-market while building key customer partnerships.

  • Define and launch new products and business cases into the market
  • Develop a five-year revenue plan and lead go-to-market activities
  • Build strong relationships with customers, FAEs, and sales teams across regions

Job Description

Responsibilities

  • Monitor trends in the automotive Vehicle Motion & Chassis segment , with a focus on High Power Module & Discrete bare die; assess customer requirements and competitor positioning; and develop relevant product use cases
  • Translate market requirements into valuable product-offering assets and define the Americas market strategy
  • Define new products, build and justify their business cases , and launch completed products into the market
  • Plan and execute a holistic go-to-market strategy , including positioning, pricing, market penetration, and market communications
  • Build and maintain strong relationships with key customers , automotive ecosystem stakeholders, field application engineers (FAEs), and sales teams at all organizational levels
  • Create sales collateral , including product presentations, competitor benchmarks, and competitive positioning guides
  • Drive product-promotion activities through relevant marketing channels
  • Develop and implement a five-year revenue plan for focus products
  • Deliver exceptional customer service in every interaction, fostering collaborative, long-term partnerships

Requirements

  • Bachelor’s degree in Electrical Engineering or a closely related field (or equivalent combination of education and experience)
  • At least five years of experience marketing semiconductor products
  • Knowledge of the automotive industry and semiconductor devices , including power semiconductors, mixed-signal ICs, and microcontrollers
  • Ability to quickly understand relationships within complex ecosystems and identify implications for Infineon’s business in a structured way
  • Sound decision-making skills in uncertain environments
  • A diverse mindset with a commitment to inclusive collaboration in a global environment
  • Excellent written and verbal communication skills in English
  • Willingness to travel domestically and internationally 10–20% of the time

Preferred

  • MBA is a plus

Salaries

Posted range

$124K/yr – $170K/yr

Taken straight from the job posting.

The middle of this range ($147K) is 23% above the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$120K/yr

Most pay falls between $102K and $145K. Based on 467 salaries.

See all Infineon salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
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Product Marketing Manager

Infineon · Livonia, MI · Hybrid