Responsibilities

• Conduct user research to deeply understand job seekers and small business owners, translating insights into actionable content strategies.
• Develop and build compelling, high-impact marketing content across multiple platforms to drive engagement and user growth.
• Innovate and experiment with new methods for content creation and delivery, leveraging AI tools to enhance productivity and scale.
• Execute marketing plans in a fast-paced environment, maintaining organizational excellence and cross-functional alignment.
• Communicate AI and skilling concepts through clear verbal and written narratives to empower various audiences.

Requirements

• Bachelor's degree or equivalent practical experience.
• 4 years of experience in product marketing, content development, or a related field.
• Experience managing marketing projects from conception to execution
• Experience utilizing AI tools for content creation or workflow management.

Preferred

• Completion of a Google Career Certificate or an AI Professional Certificate.
• Experience in the workforce development or small business ecosystem.
• Passion for AI technology and its potential to transform education and career growth.
• Ability to think strategically and creatively about content delivery in a rapidly changing landscape.
• Excellent communication skills with a focus on storytelling and user-centric narratives.
• Excellent organization skills with an ability to manage multi-stakeholder projects.