Responsibilities

• Responsible for the successfull planning and execution of the product marketing for payment cards and digital payments in the US.
• Provide hands-on product marketing with full responsibility and lead role in US (adapting product collaterals, content marketing, digital campaigns, representation in and organization of conferences).
• Drive global Product Marketing for Transit-cards and Enterprise access solutions to drive growth in adjacent fields.
• Contribute to strategic marketing (market positioning, value proposition, client segmentation) as well as hands-on product marketing activities with full responsibility and global lead role (e.g., product collaterals, AI-powered content generation, digital campaigns).
• Collaborate with global Portfolio Management and international marketing colleagues to distribute and localize global content.
• Coordinate PR and digital campaigns, organic Social Media posts; manage the local budget for marketing in the US.
• Create local customer events (webinars, in-house-events, selected industry conferences) focused on the US market.
• Mentor and enable local Sales pro-actively in leveraging Social Media (LinkedIn) and digital channels.
• Operate as an individual contributor/expert with collaboration across networks and external partners (payments platforms/media, partner companies, agencies).
• Engage in global roles in payments (e.g., ICMA card awards application coordination, global podcast).

Requirements

• Min. 2 years of Product Marketing experience in a B2B global enterprise in the area of Payment, or Enterprise, i.e. in Marketing Planning with cross functional and central alignment
• Bachelor’s Degree in Marketing or Business preferred.
• Stakeholder/service center alignment regarding Social Media management and Digital Marketing
• Alternatively, for exceptional candidates, also relevant Sales or Business Development experience could be considered
• Experience in using AI-tools esp. LLMs.
• Native in English, with strong communication and writing skills in English.
• Ability to co-ordinate and drive projects across multiple teams and geographies,
• Abilty to deliver compelling messaging of G+D’s value proposition to internal teams and customers,
• Proven ability to work in an international environment.
• LinkedIn experience, personal engagement and passion are a must;

Preferred

• Experience in retail banking/retail payments/financial/software industry is a strong benefit
• Strong intercultural skills, embracing diversity of opinions & styles
• Should be able to communicate ideas – should be a good orator

Benefits

• comprehensive benefits package, including medical, dental, vision, paid time off and holidays, 401(k) with match, disability and life insurance, flexible spending accounts, commuter benefits, education assistance, pet insurance, legal services, and more.