Product Marketing Manager

San Francisco, CA (Hybrid)

$125K/yr – $165K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive product marketing enablement for a B2B2C SaaS platform, translating complex capabilities into enterprise-ready narratives and sales assets.

  • Own messaging frameworks and sales content across assigned verticals.
  • Must-have: 3–5 years in B2B SaaS product marketing with GTM enablement.
  • Standout: proven distillation of complex tech for non-technical buyers and AI-enabled enablement.

Job Description

Drive product marketing enablement for a B2B2C SaaS platform, translating complex capabilities into enterprise-ready narratives and sales assets.

  • Own messaging frameworks and sales content across assigned verticals.
  • Must-have: 3–5 years in B2B SaaS product marketing with GTM enablement.
  • Standout: proven distillation of complex tech for non-technical buyers and AI-enabled enablement.
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Cover Genius

3.9 Glassdoor

Cover Genius is the global insurtech for embedded protection. Through XCover, our award-winning global distribution platform, we protect the customers of the world’s largest digital companies with seamless, end-to-end experiences. Licensed or authorized in over 60 countries and all 50 US States, Cover Genius enables partners to embed and sell multiple lines of insurance and other types of protection, resulting in an industry-leading post-claims Net Promoter Score (NPS) and more than 30 million happy customers. For more information, visit covergenius.com.

Founded in 2014
New York, New York, USA
503 employees (49 in marketing)
66% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
29.4K
Traffic Source Mix
Search
44.2%
Direct
35.9%
Referral
14.2%
Social
4.4%
Paid
1%

Headcount Trend

Current headcount: ~530

Marketing Team

Marketing Team Size
35 (7% of company)
Median Career Experience
18.5 years
Median Tenure
1.7 years

Funding

Total Funding
$245.1M
Last Raise
$80M
Series E, 2 years ago

Funding History

  • May 2024
    Series E • $80M
  • Nov 2022
    Series D • $70M
  • Sep 2021
    Series C • $72.8M

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