Product Marketing Manager

Seattle, WA (Unknown)

$120K/yr – $154K/yrMid Level5+ years exp

Posted 9 days ago

Job Summary

Own and socialize Overland AI vehicle messaging across missions and markets, translating autonomy capabilities into differentiated value and aligning with Product, Engineering, and Business Development.

  • Develop core marketing assets and campaigns.
  • Define success metrics and report findings.

Job Description

Responsibilities

  • Own messaging and positioning for Overland AI vehicles across missions, customer segments, and key markets.
  • Set the strategy for how the company and products are talked about both internally and externally, equipping teams with consistent, up-to-date information.
  • Leverage insight from customer interviews and internal teams to craft messaging that increases engagement across communications and marketing channels, including the company website and social media platforms.
  • Translate vehicle and ground autonomy capabilities into differentiated, mission-driven value propositions.
  • Partner closely with the Product and Engineering teams to understand upcoming features and capabilities and position them for optimal impact with existing customers and prospects.
  • Develop core product marketing assets, including sales decks, product briefs, launch materials, and campaign content.
  • Bring new capabilities to market with clear, consistent messaging in coordination with Product, Engineering, and Business Development.
  • Continuously create and update marketing collateral, including product sheets and digital content, to reflect persona-driven messaging that moves customers through the funnel.
  • Develop thought leadership content, including articles, op-eds, and blogs, that advances Overland AI's perspective on vehicles, relevant missions, and operational concepts.
  • Contribute to broader content strategy across channels and formats.

Requirements

  • 5+ years of experience in product marketing, marketing, or a related field.
  • Bachelor's degree in marketing, Business Administration or related field of study.
  • Past work on websites, campaigns, and launches that demonstrates creativity, attention to detail, precision, and polish.

Preferred

  • Familiarity with technical concepts and the ability to distill complex topics into digestible, compelling content.
  • Proven track record of creating and implementing messaging that moved the needle on engagement, activation, conversion, and retention across content platforms.
  • Versatile work product demonstrating abilities with email, ad copy, sales enablement, and account-based marketing. Graphic design and video editing capabilities are a plus.
  • Rich and productive relationships with both business development and product teams in previous roles, with a clear understanding of what made those partnerships effective.
  • Experience collaborating with and sometimes managing small teams, including contractors.
  • Fluency with marketing metrics, data tooling, and cross-functional reporting.
  • History of rapid and bold experimentation to set strategies that produce step changes.
  • Sharp written and verbal communication skills for engaging with both customers and executives.

Benefits

  • Equity compensation
  • Best-in-class healthcare, dental, and vision plans
  • Unlimited PTO
  • 401k with company match
  • Parental leave

Salaries

Posted range

$120K/yr – $154K/yr

Taken straight from the job posting.

Product Marketing Manager

Seattle, WA · Unknown