Product Marketing Manager - BioPharma, CRO & Custom Solutions

Danvers, MA (On-site)

$138K/yr – $189K/yrMid Level5+ years expFull time

Posted 10 days ago

Job Summary

Own and evolve CST's reagent portfolio messaging and demand generation for BioPharma and CRO buyers, guiding campaigns, content, and sales enablement across regions.

  • Define segment-specific value propositions and messaging
  • Align campaigns with sales goals and measurement metrics
  • Develop training and tools for commercial teams

Job Description

Responsibilities

  • Develop positioning and messaging for CST's reagent portfolio and custom services that resonate with BioPharma and CRO buyers' workflows and priorities
  • Build segment-specific value propositions that account for the regulatory context, quality expectations, and procurement models distinct to BioPharma and CRO customers
  • Help set the metrics used to measure launch success, including adoption, customer feedback, and sales performance
  • Plan and run campaigns that drive adoption of the portfolio and custom services among BioPharma and CRO buyers
  • Work with MarComm and Channel Owners to create web, collateral, whitepaper, webinar, case study, and blog content that clearly communicates portfolio value to this segment
  • Work with regional marketing teams to localize campaigns for market-specific needs
  • Bring voice-of-customer feedback into campaign plans to keep messaging relevant
  • Build and deliver sales and distributor training, tools, and objection-handling and competitive guides so commercial teams can confidently position the portfolio and custom services
  • Align marketing activity and sales strategy to improve lead generation, pipeline speed, and revenue growth
  • Support distributors platforms with targeted resources and programs

Requirements

  • Master's or PhD in life sciences (e.g. molecular biology, biochemistry) or a related field
  • 5+ years of product marketing or related experience in the life sciences industry
  • Direct BioPharma / CRO experience (working at, selling to, or partnering closely with BioPharma/CRO organizations)
  • Hands-on experience with antibody-based products or related life science tools
  • Experience working with global sales channels and distributors
  • Ability to build strong cross-functional relationships
  • Strong problem-solving skills and a willingness to think outside the box
  • Comfortable working in a dynamic, fast-paced environment

Preferred

  • Experience managing a reagent product line or a service portfolio (e.g. custom or contract services), and familiarity with Pragmatic or similar marketing frameworks

Benefits

  • Medical (BCBS) and Dental (Delta Dental) plans paid at 90%
  • Vision Insurance
  • Life Insurance, Short and Long Term Disability
  • Flexible Spending accounts
  • 401(k) Plan with 6% match
  • Tuition Reimbursement
  • Generous PTO package
  • Parental Leave
  • Pet Insurance
  • Employee Assistance Program
Cell Signaling Technology (CST) logo

Cell Signaling Technology (CST)

Founded by research scientists in 1999, Cell Signaling Technology (CST) is a private, family-owned company that prides itself on operating as a research institute developing quality products for other researchers. Active in the field of applied systems biology research, particularly as it relates to cancer, CST understands the importance of using antibodies.That's why all of our antibodies are painstakingly validated for multiple applications by our Ph.D. level scientists. And the same CST scientists who helped produce your antibody will also provide technical support, methods, and guidance needed to achieve the most reliable results.Check out our website!For Research Use Only. Not for Use in Diagnostic Procedures.

Founded in 1999
Danvers, Massachusetts, USA
1.8K employees (125 in marketing)

Salaries

Posted range

$138K/yr – $189K/yr

Taken straight from the job posting.

The middle of this range ($164K) is 37% above the median base salary for Product Marketing Manager roles in the United States ($119K).

Product Marketing Manager median pay in the United States

$120K/yr

Most pay falls between $102K and $145K. Based on 469 salaries.

See all Cell Signaling Technology (CST) salaries

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Cell Signaling Technology (CST) logo

Product Marketing Manager - BioPharma, CRO & Custom Solutions

Cell Signaling Technology (CST) · Danvers, MA · On-site