Product Marketing Manager, AI Solutions – Higher Education & Research

Fort Collins, CO (On-site)

$116K/yr – $171K/yrSenior Level10+ years expFull time

Posted 1 day ago

Job Summary

Own the messaging framework and GTM strategy for HP AI solutions in Higher Education and Research, translating complex AI offerings into business outcomes and leading cross-functional enablement and market engagement.

  • Define narratives for universities, researchers, and IT decision makers.
  • Lead end-to-end GTM, partnerships, and field enablement.

Job Description

Responsibilities

  • Own the messaging framework, value proposition, and competitive positioning for HP AI solutions within the Higher Education & Research segment.
  • Define differentiated narratives for universities, research institutions, faculty, researchers, AI centers of excellence, and IT decision makers.
  • Translate complex technologies including AI infrastructure, GPUs, workstations, AI software, hybrid AI environments, and agentic AI frameworks into business and research outcomes.
  • Serve as the market expert for AI adoption trends, research computing needs, and emerging higher education priorities.
  • Influence portfolio and roadmap decisions by bringing market insights, customer feedback, and competitive intelligence to cross-functional teams.
  • Lead end-to-end go-to-market strategy for AI solutions targeting Higher Education and Research customers.
  • Develop segment strategies, audience prioritization, launch plans, and growth initiatives aligned to business objectives.
  • Partner with regional teams to drive adoption, pipeline creation, and customer engagement.
  • Establish success metrics, track market performance, and continuously optimize GTM effectiveness.
  • Drive alignment across product, marketing, sales, and partner organizations to ensure consistent execution.

Requirements

  • Bachelor's degree in Computer Science, Engineering, Data Science, Marketing, Business, or a related field.
  • Typically 10+ years of experience in product marketing, product management, solutions marketing, technical marketing, or related GTM roles.
  • Demonstrated experience marketing AI, high-performance computing, enterprise infrastructure, cloud, software, data analytics, or emerging technologies.
  • Deep understanding of AI ecosystems, including generative AI, agentic AI, AI model development, inference, data pipelines, and AI infrastructure.
  • Proven ability to develop compelling technical and business narratives for executive, technical, and practitioner audiences.
  • Experience leading cross-functional initiatives across product, sales, engineering, marketing, and partner organizations.
  • Strong executive communication, storytelling, and presentation skills.
  • Demonstrated ability to influence without authority and drive alignment across complex organizations.
  • Strong analytical skills and experience translating market insights into actionable GTM strategies.

Benefits

  • Health insurance
  • Dental insurance
  • Vision insurance
  • Long term/short term disability insurance
  • Employee assistance program
  • Flexible spending account
  • Life insurance
  • Generous time off policies, including;
  • 4-12 weeks fully paid parental leave based on tenure
  • 11 paid holidays
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HP

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Founded in 1939
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Salaries

Posted range

$116K/yr – $171K/yr

Taken straight from the job posting.

Solutions Marketing median pay in the United States

$143K/yr

Most pay falls between $105K and $186K. Based on 127 salaries.

See all HP salaries

Funding

Total Funding
$5.3B
Last Raise
$1B
Post IPO Debt, 11 months ago

Funding History

  • Apr 2025
    Post IPO Debt • $1B
  • Aug 2024
    Grant • $50M
  • Apr 2022
    Post IPO Equity • $4.2B

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Referral
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Social
0.3%
Paid
1.8%

Headcount Trend

Current headcount: ~139.5K