Responsibilities

• Define and lead the product marketing strategy across our portfolio of 2D and 3D design tools
• Develop clear, compelling positioning and messaging that differentiates our products across industries and use cases
• Identify priority audience segments, and growth opportunities across territories
• Translate complex product capabilities into value-driven narratives for creatives and professionals
• Own the strategy to drive Monthly Active Users (MAU) across the product suite
• Partner with Growth, CLM, and Data teams to identify key levers for acquisition, activation, and retention
• Support go-to-market strategies for new features, products, and bundles
• Continuously optimize messaging and campaigns based on performance insights
• Establish the foundations of product marketing, including frameworks, processes, and best practices
• Build scalable workflows for launches and releases, including messaging development, and cross-functional alignment

Requirements

• Degree in marketing communications or business
• 6–10+ years of experience in product marketing, preferably in SaaS, creative tools, or technology
• Experience in building a PMM function in a high-growth creator/talent led business
• High standards in delivering top-quality work that positively influences customers
• Ability to influence stakeholders through data-driven insights and razor-sharp business priorities
• Strong cross-functional leadership and external stakeholder management
• Superb communication skills, written and verbal; knowledge of multiple languages is a bonus

Preferred

• Knowledge of multiple languages is a bonus

Benefits

• Job ticket
• Training budget
• Company pension scheme
• Company lunch once a month
• Connection to public transport
• JobBike
• German courses
• Nemetschek Corporate Benefits Program
• Modern equipment, laptops for employees
• Snacks in the office