Product Marketing Lead

Responsibilities

• Set the positioning for every Hadrian offering: what we call it, who it’s for, and why it beats the alternatives. Embed with our engineers and customers until you can make the technical case to a customer’s engineering team as well as their executives.
• Translate technical differentiation into mission impact. Make the copy, media, and products that show what our offerings do and why they matter. Find the proof in schedule, quality, and throughput, keeping positioning connected to customer results.
• Equip every team that carries Hadrian's story with the narratives, competitive positioning, and product demos they need. Bring back what lands and use it to sharpen the story and inform the product.
• Build the product marketing team: hire the specialists who join you, and develop a bench of design, video, and writing contractors you can call on.

Requirements

• 5+ years at companies with technically complex products, with demonstrated experience defining their positioning and go-to-market. You learn complex systems quickly and turn them into clear, credible narratives. Engineers trust your technical explanations, whether they work here or at a customer. Your path may run through product marketing, technical marketing, engineering, or technical design.
• AI-native, and relentless about it. We're looking for a ridiculously high-pace, high-agency marketer who uses AI to compress everything: research, writing, design, and production. You can show us concretely how AI already makes you multiples faster, and you're hungry to push it further.
• Full stack across the craft. You write sharp copy and design strong slides, diagrams, and product graphics yourself, reaching for whatever medium best conveys the message. You have the taste to direct designers and video editors when the work calls for a specialist.
• High-agency builder. You've been first or early in a function, found what was missing, and built it without waiting for a brief. You have a portfolio of work you personally made and can tell us which parts were yours.
• Driven by the mission and the tempo. Rebuilding the industrial base matters to you, and you care about shipping at the pace our customers and teams need.

Benefits

• Medical, dental, vision, and life insurance plans for employees
• 401k
• Relocation support may be provided for certain situations, based on business need.
• Flexible vacation policy
• Equity