Product Marketing & Enablement Specialist***Hybrid in Horsham, PA

Horsham, PA (Hybrid)

$79K/yr – $131K/yrSenior LevelFull time

Posted 8 hrs ago

Job Summary

Owns Life Sciences product marketing and enablement, coordinating cross-functional GTM efforts, positioning, and customer-facing content to drive adoption and revenue.

  • Lead go-to-market and messaging for Life Sciences solutions
  • Translate complex offerings into clear customer value and narratives
  • Develop personas, use cases, and competitive positioning

Job Description

Responsibilities

  • Lead product marketing and go-to-market strategy for Life Sciences solutions, including positioning, messaging, and value proposition development.
  • Translate complex regulatory, data, and service offerings into clear, differentiated customer value and commercial narratives.
  • Develop customer personas, use cases, competitive positioning, and objection-handling frameworks.
  • Partner with Product, Regulatory Services, Sales, and subject matter experts to incorporate customer and market insights into product positioning.
  • Create and execute go-to-market plans for product launches, enhancements, and new capabilities.
  • Align product roadmap priorities with customer needs, market trends, and commercial opportunities.
  • Monitor competitive activity, regulatory developments, and market dynamics to provide actionable business recommendations.
  • Develop and maintain sales enablement resources, including pitch decks, product briefs, solution overviews, FAQs, and competitive materials.
  • Collaborate with Sales teams to identify and address messaging, training, and content gaps throughout the buyer journey.
  • Support sales readiness initiatives through training materials, launch communications, and product update resources.

Requirements

  • Experience in B2B product marketing, sales enablement or related commercial marketing experience, ideally within Life Sciences regulatory, or compliance-focused environments
  • Strong knowledge of the Life Sciences industry with experience in pharmaceutical, medical device, regulatory affairs, regulatory technology/services, or a closely related market strongly preferred.
  • Excellent writing and editing skills; you enjoy translating technical ideas into clear, engaging copy
  • Experience translating complex products, data, technology or services into compelling value propositions and commercial messaging.
  • Demonstrated experience in developing product positioning, go-to-market strategies, sale enablement tools and customer-facing content.
  • Strong writing and editing skills, with the ability to make highly technical or regional concepts clear and relevant to different audiences.
  • A commercial mindset and understanding of how product marketing and enablement contribute to pipeline, revenue, adoption and customer growth.
  • Comfort operating in a fast-paced, highly collaborative environment where priorities can shift.
  • A hands-on mindset. You are equally comfortable developing a strategy and creating deliverables to execute it.
  • Strong collaboration skills; you thrive in cross-functional conversations and feedback loops

Benefits

  • We promote a healthy work/life balance across the organization. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.
  • We are delighted to offer country specific benefits. Click here to access benefits specific to your location.
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LexisNexis

3.9 Glassdoor

LexisNexis is a leading innovator of private, secure, and authoritative Legal AI solutions that help legal and business professionals draft full documents with ease, make informed decisions faster, and deliver outstanding work and improved outcomes, all powered by trusted content. LexisNexis Legal & Professional serves customers in more than 150 countries with 11,800 employees worldwide, and is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers.

New York, New York, USA
11K employees (1,029 in marketing)
72% recommend to a friend
83% CEO approval

Salaries

Posted range

$79K/yr – $131K/yr

Taken straight from the job posting.

See all LexisNexis salaries

Marketing Team

Marketing Team Size
1,029 (10% of company)
Median Career Experience
24 years
Median Tenure
6.9 years
Marketing Roles Posted (Last 30 Days)
3

Traffic Signals

Monthly Visitors
4.5M
Monthly Google Ads Budget
$149K
Traffic Source Mix
Search
29.3%
Direct
59.4%
Referral
10.1%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~10.8K

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