Product Marketing Dir

USA (Remote)

$108K/yr – $113K/yrSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Drive GTM messaging and sales enablement for B2B product marketing in education/SaaS; 6–10 years’ experience; own GTM strategy and cross-functional campaigns; travel 3–4x/yr.

  • Own GTM strategy and cross-functional campaigns
  • Strong writing and sales enablement skills
  • Cross-team collaboration with Product, Sales, and Marketing

Job Description

Responsibilities

  • Collaborate on go-to-market plans.
  • Develop clear, differentiated positioning and messaging grounded in customer needs.
  • Lead marketing support for relevant product launches, releases, and updates.
  • Partner cross-functionally to execute integrated campaigns and initiatives.
  • Create compelling sales enablement materials (presentations, collateral, tools).
  • Equip sales teams with messaging, competitive insights, and training.
  • Support pipeline growth and retention through effective marketing assets and programs.
  • Translate market, customer, and product insights into clear, impactful messaging.
  • Create high-quality content that supports demand generation and thought leadership.
  • Ensure consistency and clarity of messaging across channels and teams.

Requirements

  • 6–10 years of B2B product marketing experience (preferably in education or SaaS)
  • Experience owning or contributing to go-to-market strategy and execution.
  • Strong writing and storytelling skills, with the ability to translate complex ideas into clear, compelling messaging.
  • Experience creating sales enablement assets and supporting revenue teams.
  • Ability to manage multiple projects and priorities in a fast-paced environment.
  • Collaborative mindset with the ability to influence without authority.
  • Bachelor’s degree required.
  • Travel approximately 3-4 times/year.

Preferred

  • Understanding of K–12 education landscape is a plus.
HMH logo

HMH

HMH is a premier drilling solutions provider - delivering a broad portfolio of products and services that are designed to be the safest and most efficient in the industry. In addition to our land and offshore drilling capabilities, we have expertise in subsea mining, geothermal, onshore and offshore construction, and onshore wind industries. HMH has a global span that covers five continents, with offices in 16 countries.

Founded in 2021
Amsterdam, North Holland, Netherlands
1.3K employees

Traffic Signals

Monthly Visitors
24.4K
Traffic Source Mix
Search
41.3%
Direct
38.9%
Referral
9.7%
Social
8%
Paid
1.3%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Median Career Experience
18 years
Median Tenure
4.2 years

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