Responsibilities

• Support go-to-market launches from planning through execution
• Develop campaign assets including messaging briefs, emails, landing pages, and sales enablement materials
• Coordinate work across Creative, Demand Generation, School Operations, Enrollment, and Product
• Analyze campaign performance and recommend improvements
• Conduct competitive and customer research
• Help document messaging and positioning
• Use AI tools responsibly to accelerate research, drafting, and analysis
• Become a trusted expert on assigned programs

Requirements

• 1–2 years of marketing experience
• Equivalent combination of education and experience
• Ability to manage multiple priorities on a daily basis, with support from manager as needed
• Highly organized, detail-oriented, and consistently meets deadlines
• Strong growth mindset with the ability to receive feedback and demonstrate continued growth
• Ability to travel up to 10% of the time (e.g., school board meetings, video shoots, team-building events)
• Ability to successfully complete a required background check
• Certificates & Licenses: None required.

Preferred

• Strong analytical and problem-solving skills, with a willingness to develop strategic thinking over time
• Solid presentation skills, including comfort using standard presentation and collaboration tools
• Strong interpersonal skills with the ability to build effective working relationships across teams
• Ability to work both independently and within a team-oriented environment
• Strong written and verbal communication skills
• Exposure to marketing metrics through work, coursework, or internships, with an eagerness to learn how to measure and optimize campaign performance
• Commitment to high-quality work and ownership of individual deliverables
• Product marketing, brand management, or related cross-functional experience
• EdTech experience
• Comfort using AI tools to support research, drafting, and analysis