Product Marketing Analyst

New York City, NY (Hybrid)

$100K/yr – $120K/yrMid Level1+ years expFull time

Posted 4 hrs ago

Job Summary

Own and coordinate go-to-market efforts by aligning cross-functional teams, shaping product messaging, and driving adoption through campaigns and enablement materials.

  • Coordinate timelines and deliverables across teams
  • Draft copy and create sales enablement materials
  • Analyze market insights and campaign performance to inform improvements

Job Description

Responsibilities

  • Support product launches by coordinating timelines, tasks, and deliverables across teams
  • Contribute to product positioning and messaging by drafting and refining copy and key materials
  • Gather and summarize market and customer insights to share with the business
  • Partner with cross-functional teams and help bring the customer perspective into conversations
  • Track and report on campaign and launch performance, and recommend improvements
  • Help drive product adoption through supporting campaigns and resources
  • Create and maintain sales enablement materials such as one-pagers, battle cards, and decks
  • Conduct market and competitive research and keep competitor profiles up to date
  • Assist with content development and marketing campaigns

Requirements

  • 1-3 years of experience in marketing, product marketing, market research, or a related area
  • Clear, confident writing and presentation skills, with a knack for explaining complex topics simply
  • A curiosity about the market, including hands-on experience with research, competitor tracking, or gathering customer feedback
  • Comfort with tools like PowerPoint or Google Slides, and experience building decks, one-pagers, or other marketing content
  • A team-first attitude and a willingness to work with Product, Sales, and Customer Success
  • Strong organizational skills and attention to detail, with the ability to juggle multiple projects and deadlines
  • Comfort working with data, such as pulling together campaign metrics or survey results to spot trends
  • A customer-first mindset and an interest in understanding what drives customer decisions

Benefits

  • We also offer Medical insurance, Dental insurance, Vision insurance, Disability insurance, and Paid Parental Leave, along with a wellness reimbursement, a company-provided phone, and a personal development allowance. Finally, we value the time you spend away from the office with generous Paid Time Off (PTO) and observed holidays.
DriveWealth logo

DriveWealth

2.8 Glassdoor

DriveWealth is a global B2B financial technology platform. Our core business is providing Brokerage-as-a-Service, powering the investing and trading experiences for banks, broker dealers, asset managers, digital wallets, and consumer brands. DriveWealth’s APIs provide our Partners with a modern, extensible, and flexible toolkit to develop everything from traditional investment workflows to more innovative techniques such as rounding up purchases into fractional share ownership. DriveWealth, LLC is a registered broker dealer, member of FINRA and SIPC. Visit legal.drivewealth.com for full disclosures.

Founded in 2012
New York, New York, USA
35% recommend to a friend
56% CEO approval

Salaries

Posted range

$100K/yr – $120K/yr

Taken straight from the job posting.

See all DriveWealth salaries

Marketing Team

Median Tenure
0.6 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$550.8M
Last Raise
$450M
Series D, 5 years ago

Funding History

  • Aug 2021
    Series D • $450M
  • Oct 2020
    Series C • $56.7M
  • Nov 2017
    Series B • $21.1M
DriveWealth logo

Product Marketing Analyst

DriveWealth · New York City, NY · Hybrid