Product Manager, CRM Communications

Austin, TX (On-site)

$92K/yr – $163K/yrMid Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and drive the product roadmap while turning data into bets, focusing on cross-functional delivery and fast iteration that moves KPI-driven experiments.

  • Product ownership: strategy, PRD creation, and end-to-end cross-functional delivery
  • Experimentation velocity: set up tests, define KPIs, and optimize for faster learning
  • Portfolio prioritization: size opportunities with forecasted business impact using data

Job Description

Responsibilities

  • Own and execute the product roadmap in close partnership with Engineering, Data Science, and Design
  • Drive operational excellence by identifying opportunities to increase experimentation velocity and improve cross-functional collaboration
  • Identify and size opportunities to enhance the portfolio, using data to forecast business impact and prioritize initiatives
  • Develop and lead A/B tests, including hypothesis development, experiment setup, and KPI definition
  • Author clear product requirements (PRDs) and partner with Engineering to deliver high-quality execution
  • Develop and maintain project plans, lead dependencies, and ensure teams are aligned and execution-ready
  • Measure performance against KPIs and provide data-driven recommendations on scaling and optimization
  • Continuously collect insights through customer feedback, market research, competitor analysis, and industry trends to inform product innovation

Requirements

  • 4+ years of experience in product management, business strategy, consulting, or growth marketing, with a focus on customer conversion; 2+ years in e-commerce required
  • Validated experience owning and optimizing performance-based communications (email, push, in-app, or similar), including audience strategy, trigger logic, messaging, and measurement
  • Deep understanding of UI/UX and key design principles across email, push, in-app notification or similar
  • Marketplace experience (e.g., Uber, Airbnb, LinkedIn) strongly preferred
  • Confirmed experience partnering closely with Engineering teams (front-end and back-end) using Agile methodologies; strong technical understanding of building products and communications from the ground up
  • Proven ability to execute with precision and deliver high-quality experiences in a fast-paced, iterative environment
  • Track record of successfully leading complex, cross-functional initiatives end-to-end
  • Experience developing and optimizing performance-driven email and notification campaigns within e-commerce environments
  • Experience developing and optimizing performance-driven email and notification campaigns within e-commerce environments

Preferred

  • Marketplace experience (e.g., Uber, Airbnb, LinkedIn) strongly preferred

Benefits

  • medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as PTO and parental leave)
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