Product Content Marketing Specialist

Freehold, NJ (On-site)

Salary Not AvailableMid LevelFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive product content ownership for Janico’s ~1,000 SKUs by translating technical features into customer-focused content that aligns with brand standards.

  • Own product marketing content across thousands of SKUs and channels
  • Must-have: strong product marketing writing/editing and experience with PIM/DAM systems
  • Standout: day-to-day PIM/DAM management and governance, plus collaboration with external partners

Job Description

Responsibilities

  • Serve as the internal owner of all product marketing content across ~1,000 SKUs
  • Translate product features, benefits, and applications into clear, customer-focused content
  • Ensure product content aligns with Janico’s brand promise, tone, and messaging framework
  • Establish product marketing content standards (including titles, descriptions, claims, terminology, formatting, and channel requirements), in collaboration with external partners as needed
  • Write, edit, and approve product marketing content such as product descriptions, features and key benefits, technical and attribute-based content, and usage, care, and compliance information
  • As necessary, act as the internal reviewer and approver of externally produced copy, images, and videos
  • Ensure content supports customer needs, downstream syndication, and website performance
  • Enforce product content marketing standards, governance standards, and attribute completeness rules
  • Own day-to-day management of the PIM (Product Information Management) and DAM (Digital Asset Management) system(s) and serve as internal subject-matter expert
  • Manage content syndication to Janico’s website, customers, and third-party platforms as required

Requirements

  • Strong product marketing content writing and editing skills
  • Experience managing structured product data (PIM, DAM, CMS, or similar systems preferred)
  • High attention to detail and strong organizational skills
  • Ability to translate technical information into customer-friendly language
  • Comfortable working with large SKU counts and product attributes
  • Experience collaborating with external agencies or freelancers

Preferred

  • Experience with PIM platforms (eg Salsify, Syndigo, etc.)
  • Experience with website management and CMS platforms
  • Familiarity with GS1 standards or distributor content requirements
  • Background in B2B, manufacturing, or industrial/commercial products
Janico, Inc. logo

Janico, Inc.

For over 20 years, Janico has been the one-stop shop for commercial janitorial products used by companies around the world. We specialize in producing cleaning supplies from sponges and scour pads, to push brooms and scented sprays, and everything in between! We’ve built five unique brands for each of our product categories, each filled with high-quality commercial products for any business to use, big or small. Janico’s reputation was built upon the principles of remaining innovative in trying times, while also holding each product that leaves our factory to high-quality standards. For improved speed and efficiency in our manufacturing and distribution processes, we have over 30 facilities located across multiple countries including the United States, employing thousands of hardworking people across the world. Continuously improving customer and distributor relations has been our primary goal since our inception in 2005 and we believe that a large part of our success can be attributed to these efforts. We spend a great deal of time ensuring that our customers are taken care of, and we have always gone above and beyond to build and maintain sustainable, mutually beneficial relationships. We’ve come a long way since our humble beginnings in the early 2000’s. What started out as a road company with a few SKUs has transformed into a leader in commercial janitorial products manufacturing. Just last year in 2016, we released our newest catalog featuring 1,000 different products. We couldn’t be prouder of the progress we have made, and our future is looking just as bright.We are looking forward to what 2018 will bring for us, and we want to work with even more customers and distributors! If you would like to come on board and see what makes Janico so unique, contact our sales team today to discuss your goals and what we can do to help. For general questions, comments, and concerns feel free to contact us at info@janicoinc.com.

Founded in 2005
Freehold, New Jersey, USA
19 employees

Traffic Signals

Monthly Visitors
3.3K
Traffic Source Mix
Search
35%
Direct
44%
Referral
5.4%
Social
14.1%
Paid
1.4%

Headcount Trend

Current headcount: ~20