Product Content & Digital Asset Coordinator

Costa Mesa, CA (On-site)

$28/hr – $33/hrMid Level2+ years expFull time

Posted 2 days ago

Job Summary

Own end-to-end product imagery and digital asset lifecycle, from planning and intake to launch readiness, with cross-functional coordination on content, taxonomy, and SEO.

  • Own asset readiness and catalog quality across launches
  • Collaborate with Product, Brand, Merchandising, and Creative to ensure accurate storytelling

Job Description

Responsibilities

  • Track product imagery and digital asset readiness from sample and shoot planning through final delivery and onsite use.
  • Manage image intake, file organization, naming conventions, sequencing, product associations, and overall asset completeness.
  • Coordinate missing imagery, reshoots, alternate views, and asset corrections with Creative and Photo Studio partners.
  • Ensure approved imagery is properly prepared, organized, and available for ecommerce launches.
  • Help maintain consistent standards for how product imagery and digital assets are organized and presented.
  • Maintain complete, accurate, and customer-focused product content, including product narratives, features and benefits, technical specifications, and supporting details.
  • Coordinate content updates with Product, Brand/Creative, and Merchandising to ensure accuracy and consistent product storytelling.
  • Review product information for completeness and consistency before launch.
  • Support SEO best practices through product naming, copy, metadata, and content completeness where applicable.
  • Maintain and validate product attributes, category assignments, filter values, size, color and material information, and taxonomy tags in partnership with Site Merchandising.

Requirements

  • 2–4 years of experience in ecommerce product content, catalog operations, digital asset management, digital merchandising, or a related field.
  • Strong attention to detail and organizational skills with experience managing product information, imagery, and multiple deadlines.
  • Experience working with CMS, PIM, and/or Digital Asset Management (DAM) systems.
  • Familiarity with product attributes, taxonomy, metadata, and digital content standards.

Preferred

  • Experience with Adobe Commerce (Magento) or a similar ecommerce platform preferred.

Benefits

  • 5.11 offers a best-in-class benefits program including: medical, dental and vision insurance; a 401(k) program with employer match; employer-paid basic life and AD&D insurance.
  • Additionally, employees can choose from several voluntary benefits including: Hospital Indemnity/Accident insurance; Flexible Spending Account/Health Saving Account; Employee Assistance Program; Paid Time Off/Paid Holidays/Sick Time; Casual Dress Code; and Employee Discounts.
  • *If you are a regular full-time employee working at least 30 hours per week, you and your eligible dependents may participate in 5.11’s benefits program.*
5.11 logo

5.11

3.0 Glassdoor

At 5.11, we’re a community and a way of life. From our U.S. stores to our offices worldwide, we design purpose-built gear and apparel that empowers adventurers, everyday heroes, and professionals alike to push boundaries and reach new heights.Our mission is clear: to equip people to be ready for anything whether that’s exploring new trails, navigating urban landscapes, or chasing ambitious goals. Known for innovation, quality, and authenticity, 5.11 is the trusted choice for those who refuse to settle.When you join our team, you become part of a culture driven by passion, collaboration, and the relentless pursuit of excellence. Together, we create products that inspire confidence and build a community that celebrates resilience and success.Wherever your journey takes you, 5.11 is here to help you rise to the challenge. If you’re ready to be part of something bigger, let’s make it happen. Visit our careers page and learn about our current opportunities at:https://www.511tactical.com/company-info/careers

Founded in 2003
Costa Mesa, California, USA
32% recommend to a friend
44% CEO approval

Salaries

Posted range

$28/hr – $33/hr

Taken straight from the job posting.

See all 5.11 salaries

Marketing Team

Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Google Ads Budget
$131.6K

Recent News

5.11 logo

Product Content & Digital Asset Coordinator

5.11 · Costa Mesa, CA · On-site