Responsibilities

• Own digital product marketing strategy and execution for Oracle AI Database across web, campaigns, content, nurture, and other digital channels.
• Translate complex AI database capabilities into clear, differentiated value propositions, messaging, and digital experiences.
• Shape the end-to-end digital customer journey, ensuring customers can easily discover, understand, evaluate, and take action on Oracle AI Database.
• Develop high-impact digital content and experiences, including web pages, campaign assets, thought leadership, customer stories, and conversion-focused content.
• Partner with product marketing teams to translate broader messaging and go-to-market priorities into compelling digital activation.
• Drive web strategy and optimization, using customer behavior and performance insights to continuously improve engagement and conversion.
• Help optimize Oracle AI Database content for both traditional search and emerging AI-driven discovery and answer experiences (LLMs).
• Partner closely with campaign, creative, web, demand generation, analytics, and regional teams to deliver integrated digital programs.
• Use data and performance insights to identify opportunities, test new approaches, and optimize programs for greater business impact.
• Bring a strong point of view on how AI is changing digital marketing and help evolve how we reach, engage, and educate customers.

Requirements

• 8–12+ years of experience in product marketing, digital marketing, content strategy, or integrated marketing roles.
• Experience marketing complex technology products, ideally across AI, cloud, data, databases, infrastructure, or developer technologies.
• Strong understanding of product marketing fundamentals, including positioning, messaging, audience segmentation, customer journeys, and go-to-market strategy.
• Demonstrated experience translating technical capabilities into simple, compelling customer value.
• Experience developing and optimizing digital experiences across web, campaigns, content, nurture, and related channels.
• Strong analytical mindset with experience using performance data and customer insights to improve marketing effectiveness.
• Proven ability to lead cross-functional initiatives and influence teams across product marketing, creative, web, campaigns, demand generation, and analytics.
• Excellent written and verbal communication skills with strong executive presence and attention to detail.

Preferred

• Can make complex AI and database technology feel simple, relevant, and compelling.
• Think like a product marketer but understand how to bring a story to life across the entire digital journey.
• Are equally comfortable developing a messaging framework, reviewing a web experience, shaping a campaign, and digging into performance data.
• Have strong customer instincts and continually ask, “What does the customer need to understand or do next?”
• Are curious about how AI, search, and changing buyer behaviors are reshaping digital marketing.
• Move quickly, collaborate well, and enjoy building new approaches rather than simply maintaining existing ones.