Head of Product Marketing & Growth
Hewitt
Burlington, VT (Remote)
$180K/yr - $200K/yrIn-houseFull-timeSenior level
12 hrs ago
Principal Product Marketing Manager, Ads Marketing
Sunnyvale, CA (On-site)
$170K/yr – $253K/yrSenior Level9+ years expFull time
Posted 16 hrs ago
Job Summary
Own the end-to-end research and go-to-market alignment for Amazon Ads products, guiding the roadmap through customer insights, competitive analysis, and stakeholder communication.
- Lead research and competitive analysis to identify growth opportunities
- Align GTM with the product roadmap and support post-launch feedback
- Partner with PMs to prioritize customer feedback and refine the strategic roadmap
Job Description
Responsibilities
- 1. Collaborate with Product Managers to align on customer research priorities that will inform the product roadmap.
- 2. Conduct in-depth research and competitive analysis to identify the most promising opportunities for Amazon Ads products.
- 3. Communicate the product vision and direction to internal and external stakeholders to drive buy-in and adoption, establishing a regular cadence of stakeholder engagement.
- 4. Partner with Product Managers to recommend customer feedback prioritization, support effective Alpha/Beta testing, and refine the strategic roadmap.
- 5. Align GTM strategy to the product roadmap, translate complex product information into simple and clear language, and continue to gather customer feedback post-launch to inform future iterations.
- 6. Develop single-source-of-truth documentation to enable sales and marketing with positioning, messaging, product availability, best practices, implementation guides, and FAQs.
Requirements
- 9+ years of professional non-internship marketing experience
- Experience using data and metrics to drive improvements
- Experience communicating results to senior leadership
- Experience building, executing and scaling cross-functional marketing programs
- Experience driving direction and alignment with cross-functional teams
Preferred
- Experience with creating GTM initiatives at scale
- Experience working cross-functionally across marketing, product management, analytics, UX, and research
Benefits
- health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
Amazon
Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1." What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.
Salaries
Posted range
$170K/yr – $253K/yr
Taken straight from the job posting.
The middle of this range ($211K) is 78% above the median base salary for Product Marketing Manager roles in the United States ($119K).
Product Marketing Manager median pay in the United States
Most pay falls between $102K and $145K. Based on 467 salaries.
Marketing Team
Marketing Team Size
44,604 (6% of company)
Median Career Experience
19 years
Median Tenure
6.6 years
Marketing Roles Posted (Last 30 Days)
85
People
Marketing Leadership
Bonaire Le
Sr Manager, Head of Product, Marketing Measurement, CMO
At the company for 9 years 2 months
Steve Sloan
VP AWS Marketing
At the company for 14 years 6 months
Carmen Nestares
Vice President US Prime and Marketing Tech
At the company for 11 years 6 months
Paula Despins
Vice President, Amazon Ads, Measurement, Planning, and Amazon Marketing Cloud
At the company for 13 years 9 months
Funding
Total Funding
$8.1B
Last Raise
$8B
Post IPO Debt, 3 years ago
Funding History
- Jan 2023Post IPO Debt • $8B
- Jul 2001Post IPO Equity • $100M
- Jun 1996Series A • $8M
Traffic Signals
Monthly Visitors
3M
Monthly Google Ads Budget
$281
Traffic Source Mix
Search
46.3%
Direct
40.5%
Referral
9.1%
Social
2.6%
Paid
1.3%
Headcount Trend
Current headcount: ~765.9K
Links
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