Responsibilities

• Develop clear value propositions, positioning, and messaging for services offerings (e.g., professional services, managed services, support, consulting, lifecycle services).
• Differentiate services based on customer outcomes, ROI, and business impact—not just features.
• Tailor messaging by customer segment, industry, lifecycle stage, and buying persona
• Lead go‑to‑market planning for new services launches, service bundles, and pricing/packaging updates.
• Partner with Product, Services Delivery, and Sales to define launch plans, offer readiness, and success metrics.
• Support upsell, cross‑sell, and attach‑rate strategies tied to product and platform adoption
• Create sales enablement materials, including pitch decks, battlecards, solution briefs, FAQs, and ROI tools.
• Train sales and partner teams on services value, use cases, and competitive differentiation.
• Support strategic deals with tailored messaging and value justification
• Conduct customer research, win/loss analysis, and competitive assessments specific to services.

Requirements

• Bachelor’s degree in Marketing, Business, Engineering, or a related field.
• 5+ years of experience in product marketing or solutions marketing, preferably with services or recurring revenue offerings.
• Experience supporting B2B sales teams and complex buying cycles.
• Strong storytelling, messaging, and presentation skills.
• Demonstrated ability to turn technical or operational services into clear customer value
• International and domestic travel, up to 50% in a month

Preferred

• Advanced degree (MBA or equivalent)
• 5+ years of experience in semiconductor industry