Principal Associate, Brand Strategy- CDX

McLean, VA (On-site)

$121K/yr – $138K/yrSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own the end-to-end brand strategy for Capital One’s CDX experiences, shaping customer-centric initiatives and cross-functional workstreams that deliver transformative experiences.

  • Lead the development and execution of brand strategy across consumer and developer experiences
  • Collaborate with product, design, and marketing teams to translate insights into platforms and experiences

Job Description

Responsibilities

  • Principal Associate, Brand Strategy- CDX
  • Principal Associate, Brand Strategy- CDX
  • Capital One is seeking a Principal Associate to join our Consumer and Developer Experience Team to deliver transformative customer experiences, and the user-centric platforms that enable and empower customers on their journeys while delivering unparalleled value for Capital One.

Requirements

  • - Bachelor’s Degree or military experience
  • - At least 4 years of experience in Brand Strategy

Preferred

  • 6+ years in Brand Strategy

Benefits

  • Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being. Learn more at the Capital One Careers website . Eligibility varies based on full or part-time status, exempt or non-exempt status, and management level.
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Capital One

3.8 Glassdoor

At Capital One, we're making things better for our customers and associates through innovation and collaboration. We were founded on the belief that everyone deserves financial freedom—and are dedicated to a world where all have equal opportunity to prosper. Banking is in our DNA, but we are so much more than a bank. We always think about what’s next—and how we can bring our customers the tools needed to improve their financial lives. Your ideas, experiences and skills will help make banking better. You’ll be part of a supportive culture while earning amazing benefits. That’s life at Capital One. Capital One is an equal opportunity employer (EOE, including disability/vet) committed to non-discrimination in compliance with applicable federal, state, and local laws. View our Social Media Community Guidelines https://www.capitalone.com/digital/social-media/

Founded in 1994
McLean, Va, US
62K employees (2,158 in marketing)
67% recommend to a friend
80% CEO approval

Salaries

Posted range

$121K/yr – $138K/yr

Taken straight from the job posting.

See all Capital One salaries

Funding

Total Funding
$5.5B
Last Raise
$2.8B
Post IPO Debt, 6 months ago

Funding History

  • Sep 2025
    Post IPO Debt • $2.8B
  • Jan 2025
    Post IPO Debt • $1.8B
  • May 2023
    Post IPO Equity • $954M

Traffic Signals

Monthly Visitors
127.9M
Monthly Google Ads Budget
$12.3M
Traffic Source Mix
Search
16.9%
Direct
77.4%
Referral
3.7%
Social
1.2%
Paid
0.6%

Headcount Trend

Current headcount: ~81.6K

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Principal Associate, Brand Strategy- CDX

Capital One · McLean, VA · On-site