PR & Communications Specialist

Charleston, SC (On-site)

Salary Not AvailableEntry Level1+ years expFull time

Posted 4 hrs ago

Job Summary

Own the Festival’s public relations lifecycle, including strategy, media relations, story development, and on-site media management, while guiding program-book and external communications across seasonal, production-specific, organizational, and 50th Anniversary campaigns. Key workstreams include press strategy and pitching, editorial content, and brand storytelling.

Job Description

Responsibilities

  • Support the Festival's public relations strategy for local, regional, and national media, with a focus on arts, culture, entertainment, and Charleston.
  • Support press strategy, messaging, and target development based on Festival programming, announcements, organizational priorities, and the 50th Anniversary.
  • Draft and proofread press releases, media advisories, pitches, bylines, performance briefs, talking points, and other materials for external and internal audiences.
  • Identify and pitch compelling story opportunities tied to Festival artists, performances, productions, organizational initiatives, Festival history, and the Festival's role in Charleston and the broader arts community.
  • Cultivate and maintain relationships with local, regional, and national media contacts.
  • Coordinate media invitations, credentialing, and ticketing for Festival performances and events, and facilitate on-site interviews, press visits, press conferences, and news and video crews during the Festival.
  • Monitor media coverage and maintain accurate and timely coverage reports.
  • Manage pressroom materials, media assets, and other public relations resources.
  • Support the development and execution of outward-facing communications that strengthen the Spoleto Festival USA brand and support seasonal, production-specific, organizational, and 50th Anniversary campaigns.
  • Draft, edit, and proofread copy for the Festival's program book and related promotional materials, including marketing emails, leadership communications, and other audience-facing content.

Requirements

  • 1–3 years of experience in public relations, communications, journalism, marketing, or a related field.
  • Strong writing, editing, proofreading, and storytelling skills, and the ability to write for multiple audiences and communications channels.
  • Interest or experience in media relations, including pitching stories and working with journalists.
  • Excellent organizational skills and strong attention to detail, with the ability to manage multiple projects and deadlines simultaneously.
  • Strong interpersonal and relationship-building skills.
  • Proficiency in Microsoft Office Suite (Word, Excel, Outlook, Teams) and related communications and project-management tools.
  • A positive, flexible, and collaborative attitude, with the ability to work effectively in a fast-paced, deadline-driven environment.
  • Must be legally authorized to work in the U.S.; this employer participates in E-Verify.
  • Must be able to pass a background check and hold a valid driver's license; you must be 21 or older, as this role may require driving a Festival-provided vehicle.
  • Requires the ability to stoop, kneel, bend, stand for extended periods, climb stairs, reach overhead, and lift up to 50 lbs., including work in low-light, outdoor, and high-noise environments.

Preferred

  • Interest in the performing arts, cultural programming, and the Charleston community is a plus.

Benefits

  • Complimentary access for seasonal staff and a guest to select performances and events.

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PR & Communications Specialist

Spoleto Festival U.S.A. · Charleston, SC · On-site