PR and Communications Manager

Chico, CA (Remote)

$85K/yr – $100K/yrMid Level5+ years expFull time

Posted 17 hrs ago

Job Summary

Own and execute WWG's earned media strategy and executive visibility program, manage media relations and rapid-response communications, and collaborate with Marketing, Sales, and technical teams to develop stories, events, and thought leadership across utilities and agriculture.

  • Lead earned media strategy, target publications, and PR budget with sponsorships and paid placements.
  • Drive executive visibility through bylines, interviews, speaking submissions, and awards; mentor spokespeople with briefs and media training.

Job Description

Responsibilities

  • Earned Media Strategy & Executive Visibility - Build and own the annual earned media strategy, target publication list, and PR budget, including recommendations on sponsorships and paid placements.
  • Develop the CEO and WWG subject matter experts as recognized industry voices through bylines, interviews, podcasts, speaking submissions, and awards.
  • Prepare spokespeople with briefing documents, talking points, and media training.
  • Media & Partner Relations - Develop and maintain relationships with trade, business, regional, and national media to earn consistent visibility in WWG's target industries.
  • Pitch and secure coverage, contributed articles, and interviews featuring WWG experts, customers, and partners.
  • Serve as the primary point of contact for all media inquiries.
  • Work with strategic partners on joint announcements and co-marketing media opportunities.
  • Customer & Partner Media Events - Plan and execute media events around station installations, product launches, and customer milestones.
  • Secure customer participation, prepare customer spokespeople, and manage approvals on messaging and quotes.
  • Trade Show Media Support - Build pre-show media plans and secure press interviews and editor meetings for executives and Sales at industry events.

Requirements

  • Established relationships with electric utility and/or agriculture trade press; you can name the publications and editors you've worked with.
  • Strong writer across press releases, pitches, contributed articles, and social content.
  • Excellent interpersonal and problem-solving skills.
  • Comfortable working cross-functionally with Sales, Customer Success, and technical teams.
  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field preferred, or equivalent experience.
  • 5+ years in PR or communications, with meaningful time in the utility, energy, or agriculture/ag-tech space.
  • A record of securing coverage, not just pitching it, and reporting results to leadership.
  • Experience building executive visibility programs, including speaking placements and bylines.
  • Experience working with customers on media events, from securing participation to managing approvals.
  • Experience setting up press opportunities for sales teams at trade shows and conferences.

Preferred

  • Experience with rapid-response or issues communications, especially around weather, wildfire, or grid events, preferred.
  • Familiarity with weather/climate data, IoT hardware, or field-deployed sensor networks preferred.
  • Experience measuring PR impact on pipeline or AI/search visibility preferred.
  • Experience helping launch or run a customer advisory board preferred.

Benefits

  • Health, Dental, and Vision insurance - 90% of employee premium paid by WWG, 50% for eligible dependents.
  • 401(k) with 4% company match, plus discretionary profit sharing.
  • Vacation paid time off starting at 15 days (120 hours) annually, increasing with tenure.
  • Open lines of communication with management and executives, plus company-wide anonymous feedback sessions that guide real change.
  • Fun, sponsored outings and team-building events.
  • A high-visibility role where you shape how the industry sees WWG.
Western Weather Group logo

Western Weather Group

Western Weather Group (WWG) specializes in custom weather information services and industrial-grade meteorological instrumentation. Our mission is to help clients manage weather-related risks through tailored solutions.•Meteorological Equipment & Field Services•Calibrations and maintenance •Cloud-based data hosting and API access•Human-derived weather forecast data & support services•Site-specific forecasts for electric utilities and agriculture•Predictive alerting and tools for decision-making•Data: fire indices, evapotranspiration, and growing degree daysIndustry Applications•Energy: Wildfire risk forecasting and power grid management•Agriculture: Precision irrigation, pest management, and harvest timing•Recreation: Weather monitoring for ski resorts and outdoor venues

Founded in 2005
Chico, California, USA
55 employees (4 in marketing)

Salaries

Posted range

$85K/yr – $100K/yr

Taken straight from the job posting.

Public Relations median pay in the United States

$90K/yr

Most pay falls between $70K and $123K. Based on 2,540 salaries.

See all Western Weather Group salaries

Marketing Team

Marketing Team Size
4 (7% of company)
Median Tenure
1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
9.1K
Monthly Google Ads Budget
$428
Traffic Source Mix
Search
13.6%
Direct
72.1%
Referral
5.9%
Social
1%
Paid
5%

Headcount Trend

Current headcount: ~55
Western Weather Group logo

PR and Communications Manager

Western Weather Group · Chico, CA · Remote