PR Account Executive (USA)

USA (Remote)

Salary Not AvailableMid Level2+ years expOther

Posted 5 months ago

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Job Summary

Drive PR campaigns for clients while contributing to new business in a startup agency.

  • Own campaign strategies and plans after client meetings.
  • Must-have: Two years of PR or related field experience.
  • Standout: Active involvement in sales and business development.

Job Description

Responsibilities

  • Participating in meetings with clients to discuss campaign strategies and goals, then developing a plan to achieve them
  • Communicating with clients to ensure they are satisfied with their campaigns and evaluating progress with the client
  • Reviewing analytics data (including but not limited to competitor tracking) to determine effectiveness of previous campaigns and planning future ones accordingly
  • Developing and maintaining client relationships to ensure satisfaction with services provided by the agency
  • Preparing reports detailing the work performed on each campaign
  • Pitching and newsjacking
  • Media training
  • Writing or revising content
  • In addition to PR responsibilities, you will also play an active role in sales: helping identify leads, pitch services, and contribute to business development efforts.
  • Liaising with media, clients, and stakeholders

Requirements

  • A bachelors or equivalent in PR/Journalism/Communication
  • Two years of experience in PR or a related field is mandatory
  • Experience in sales
  • Fluent in English
  • No 9 to 5 mentality; we are a startup and some chaos is part of it!
  • You are interested in language and able to think creatively with words, while maintaining a professional tone
  • Are able to have a professional attitude with clients
  • Can handle client confrontation
  • Are articulate under pressure
  • Attention to detail
  • Are comfortable asking questions while proposing solutions
  • Are ambitious, detail-oriented, positive, decisive, and proactive
  • Experience in B2B, SaaS, Tech and startup industries is desirable

Preferred

  • Experience in B2B, SaaS, Tech and startup industries is desirable
PRLab logo

PRLab

Award winning B2B tech PR agency with offices in Amsterdam, Austin, Munich, Madrid and Stockholm.We’re a risk-taking, forward-thinking PR agency that believes in using the full marketing mix to achieve results in PR and beyond. We understand the tech world: things are constantly changing and you never know what tomorrow will look like. We work together with your company, proactively creating newsworthy moments and content.In that context, traditional PR tactics just won’t work! You need out of the box thinking, to get you the results you’re after and drive leads. You also need a partner that knows how to work in a lean and agile manner. We’re here to help you inspire and create change.Our Integrated Public Relations Services:- PR strategy customised to your business and goals- Ongoing media pitching to the relevant journalists- Pitching across international markets- Thought leadership content- Interviews and media training- Social media strategy to develop consistent brand image- SEO content with keyword research to boost your ranking onlineOur Clients have Featured in:- Reuters- Business Insider- Bloomberg- Forbes- Wall Street Journal- TechCrunch- Financial Times- Countless more industry relevant outletsSectors we have proven experience in:- FinTech- SaaS- BioTech- High-Tech- Health Tech- EdTechTo discuss a project, launch, or long-term strategy, get in touch today. Be sure to follow this page for our latest case studies and guides to growing your business with Public Relations.

Founded in 2018
Amsterdam, North Holland, NLD
24 employees (13 in marketing)

Traffic Signals

Monthly Visitors
145.5K
Traffic Source Mix
Search
51.1%
Direct
36.1%
Referral
8.4%
Social
3.1%
Paid
1%

Headcount Trend

Current headcount: ~25

Marketing Team

Marketing Team Size
11 (46% of company)