Planning Director at Flywheel | Chicago, IL

Flywheel

Planning Director

Chicago, IL (Hybrid)

Salary Not AvailableDirector/Executive8+ years expFull time

Posted 6 weeks ago

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Job Summary

Own and shape shopper-first storytelling and creative briefs that drive brand and commerce outcomes across multi-disciplinary teams.

Lead the creative brief process and present strategic stories to creatives, clients, and partners.
Represent shopper voice to prioritize commerce communications and align retailer segments with brand segments.

Job Description

Responsibilities

Make the creative product better and stronger with thoughtful briefings and thought leadership. Ensure creative delivers against requirements of brand and customer communications.
Collaborate with creative and account leads to deliver work with excellence and identify growth opportunities + collaborate with IAT to strongly represent commerce POV
Apply proprietary strategic models with leadership support.
Support the VP Planning’s direction for key client projects and platforms, overseeing and providing focus for multi-functional teams by effectively defining business problems they can collectively solve.
Work to align retailer segments with brand segments – providing rich dimensions into humans’ hearts, minds, and behaviors.
Represent the voice of the shopper to all stakeholders to articulate commerce communication priorities.
Support the creation of and write your own inspirational and well-crafted creative briefs and present strategic story and support materials to both internal audiences of creatives, but also clients and outside partners.

Requirements

8 plus years of experience in marketing or marketing communications, ideally within an established Account Planning function
Commerce fundamentals Expert: Experience, command, and interest in how brands and retailers connect with people and culture in today’s world
5 plus years of hands-on experience working with primary, secondary and syndicated data
Branding fundamentals
CPG and IAT expert
Shopper/customer fundamentals
Strong intuitive skills
Ability to conceptualize an integrated marketing mix (advertising, promotion, retail, packaging, digital, media, PR, etc.)
Ability to inspire creative process and solutions oriented
Ability to recognize and develop creative ideas

Benefits

Competitive rewards package and unparalleled career growth opportunities and a supportive, fun and engaging culture
Office hubs across the globe where team members can go to feel productive, inspired, and connected to others - team members go into Hub Offices 3x a week
Competitive paid time off, including annual leave plus paid public holidays
Great learning and development opportunities
Benefits that help you live your best life
Parental leave and benefits
Volunteering opportunities
ERGs for inclusion and identity

Flywheel

3.2 Glassdoor

Flywheel’s unified best-in-class services combine tailored expertise with cutting-edge software solutions to achieve a singular goal: To pioneer the future of commerce and inspire a new standard of partnership.As the leader of every major marketplace platform, we pride ourselves on our size and influence, but what really sets us apart is our unwavering commitment to providing a customized level of service. Client success is what drives us.

Founded in 2014

Baltimore, Maryland, USA

1.7K employees (502 in marketing)

flywheeldigital.com

50% recommend to a friend

39% CEO approval