Personal Brand Manager

Santa Monica, CA (On-site)

$65K/yr – $75K/yrMid Level2+ years expFull time

Posted 21 hrs ago

Job Summary

Own end-to-end social and content strategy for Erik, turning events into video, booking appearances, growing the Hawke brand across podcasts, shows, and media while coordinating AI tools and keeping assets up to date.

  • Manage Erik's social channels and video content
  • Book appearances and media opportunities
  • Coordinate AI-assisted drafting, scheduling, and analytics

Job Description

Responsibilities

  • Grow Erik's profile (most of the job)
  • Run Erik's social everywhere: X, LinkedIn, Instagram, TikTok, Facebook and Reddit.
  • Turn footage from Erik's events, trips and stages into short videos.
  • Book and prep podcast appearances.
  • Land speaking opportunities, working with Hawke Media's award-winning marketing team.
  • Help with press, bylines and longer projects.
  • Erik's platforms
  • HawkeTalk: help run and grow the show, from booking guests and prepping episodes to clipping and promoting each one.
  • Next Hot Founder: LA Edition: turn the show into content for Erik's channels.
  • The Hawke Method: keep promoting the book, and help with any future book.

Requirements

  • 2+ years in social, content, PR or talent.
  • You can edit short video, and shoot it when needed.
  • Strong writer, including in someone else's voice.
  • Experience booking podcasts, press or speaking is a plus.
  • Good judgment, and able to handle high-priority, confidential information.

Preferred

  • Podcast or video production experience.
  • Book marketing experience.
  • Contacts in media or podcasts.

Benefits

  • Health and Wellness: Medical, Dental, and Vision Coverage; HSA or FSA; Employee Assistance Program (EAP)
  • Financial Benefits: Competitive Base Salary; 401(k) with Company Match; Life and Disability Insurance
  • Time Off: Unlimited PTO; Paid Holidays; Paid Paternal/Maternal Leave
  • Growth and Development: Ongoing Training and Learning Opportunities; Career Path Progression
Hawke Media logo

Hawke Media

4.0 Glassdoor

Hawke Media is Your Outsourced CMO®, utilizing AI and proprietary technology partnerships to redefine the landscape. We've grown 5,000+ diverse brands over the last decade. Our offerings include a complete suite of expert-led marketing services and the transformative Hawke AI platform that continuously processes data from 8,000+ brands and over $500M in media spend to help brands beat the market.

Founded in 2014
Santa Monica, California, USA
233 employees (83 in marketing)
82% recommend to a friend
84% CEO approval

Salaries

Posted range

$65K/yr – $75K/yr

Taken straight from the job posting.

The middle of this range ($70K) is 29% below the median base salary for Brand Manager roles in the United States ($98K).

Brand Manager median pay in the United States

$100K/yr

Most pay falls between $83K and $115K. Based on 163 salaries.

See all Hawke Media salaries

Funding

Last Raise
Series Unknown, 10 years ago

Funding History

  • Jan 2016
    Series Unknown

Traffic Signals

Monthly Visitors
21.7K
Monthly Google Ads Budget
$625.5K
Traffic Source Mix
Search
45.7%
Direct
45.1%
Referral
5.6%
Social
2.1%
Paid
1.3%

Headcount Trend

Current headcount: ~233
Hawke Media logo

Personal Brand Manager

Hawke Media · Santa Monica, CA · On-site