Performance Marketing Manager

Boston, MA (Hybrid)

$102K/yr – $126K/yrSenior Level4+ years expFull time

Posted 1 day ago

Top 1% of applicants do these two things.

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Job Summary

Own Bevi’s demand generation engine by hands-on managing paid media across Meta, Google, TikTok, and LinkedIn, including in-platform execution, optimization, and agency collaboration to drive pipeline.

  • In-platform execution across major platforms
  • Demonstrated ROI improvements and budget reallocations
  • Cross-functional collaboration with RevOps, sales, and data teams

Job Description

Requirements

  • In-platform execution fluency: genuine hands-on experience building, launching, and optimizing campaigns directly within Meta Ads Manager, Google Ads, TikTok Ads Manager, and LinkedIn Campaign Manager, not solely experience directing an agency
  • Experience: 4–6 years of hands-on performance marketing experience, with at least 3 years personally building and managing paid media campaigns in-platform across multiple channels simultaneously, not solely through an agency intermediary
  • Demonstrated results: measurable impact on pipeline through paid media with specific examples of CAC improvement, conversion rate gains. Candidates should be able to walk through a budget reallocation decision they made and the outcome
  • Platform depth: direct, hands-on campaign management experience in at least two of the following: Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager
  • Education: Bachelor's degree in Marketing, Business, Communications, Economics, or a related field preferred. MBA a plus but not required
  • Analytical mindset: comfortable building LTV:CAC models, constructing incremental budget cases, and presenting performance narratives to senior leadership without a data analyst doing the heavy lifting
  • Communication: strong written and verbal communication skills, with the ability to brief agencies, align with sales leadership, and present channel performance and budget recommendations to the Head of Growth Marketing and executive stakeholders
  • Collaborative style: proven ability to work cross-functionally with RevOps, sales, brand, and data teams in a fast-moving environment, comfortable operating in a role where influence matters as much as ownership
  • Ability to be in the office at least 2 days per week (Boston, MA)

Benefits

  • Comprehensive medical, dental and vision insurance plans with BlueCross BlueShield, 95% paid by employer
  • 401(k) with company match
  • Flexible PTO plus 12 company holidays, and additional paid days for sick leave, etc
  • Generous fully paid parental leave for both birth parents and non-birth parents
  • Fully employer paid disability and life insurances
  • Wellness and fitness reimbursements
  • Monthly stipends for cell phone use and commuting costs
  • Onsite snacks, weekly catered lunch, and (of course) unlimited Bevi ... plus composting and terra-cycling, too
  • Happy hours, team-building events, bagel breakfasts, Values awards - and more.
Bessemer Venture Partners India logo

Bessemer Venture Partners India

Bessemer Venture Partners is one of the world's oldest and most active venture capital firms, founded in 1911. We have 400+ active portfolio companies, and 150+ IPOs and deSPACs to our name.We've been investing in India since 2006 with a dedicated, on-the-ground team focused on early-stage founders building enduring companies. With over 80 investments in India, we back businesses across AI, Consumer, Cybersecurity, Fintech, and Healthcare. Our India portfolio includes Swiggy, BigBasket, Urban Company, Bharat Matrimony, Medi Assist, NephroPlus, Moxie, Boldfit, Aivar, Graph AI, Easebuzz, Perfios, Transbnk, and more. Globally, our portfolio has included Pinterest, Shopify, Twilio, LinkedIn, DocuSign, Fiverr, Toast, and ServiceTitan. We pride ourselves on partnering with many of our companies from the earliest of stages until their IPO and beyond. Born from innovations in steel more than a century ago, Bessemer’s storied history has afforded its partners the opportunity to celebrate and scrutinize its investment decisions (see Memos) and also learn from the investments we didn’t make (see Anti-Portfolio).We are committed to forging the legacy companies of tomorrow and if you're building something that matters, we'd like to connect.

Founded in 2006
Bengaluru, Karnataka, IND
16 employees (1 in marketing)

Traffic Signals

Monthly Visitors
229K
Traffic Source Mix
Search
43.3%
Direct
38.5%
Referral
5.5%
Social
8.1%
Paid
0.6%

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
12