Responsibilities

• Produce and own weekly marketing activation logic for fulfillment and corporate sites, including application need and paid application need assessments
• Manage overrides through ticketing systems and log decisions to support automation development
• Identify hiring risks through daily performance data review across hiring locations and recommend marketing actions
• Execute and manage campaigns in-platform across job boards and programmatic channels ensuring delivery against confirmed timelines and KPIs
• Review performance data across multiple dashboards to identify opportunities to improve channel mix, spend efficiency, fill rates, and future labor order projections
• Conduct daily pacing reviews of marketing support delivery; implement ramp-down or pause decisions when application targets are met
• Monitor site performance against fill rate and non-paid application share goals
• Adjust marketing strategies for underperforming sites and implement data-driven optimizations to meet application delivery needs
• Partner with Channels teams to develop campaigns and tests to improve volume and quality of applications
• Produce and present weekly deep-dive presentations (Weekly Business Reviews) showcasing risk sites and marketing performance for senior leadership

Requirements

• 5+ years of professional non-internship marketing experience
• Experience using data and metrics to measure impact and determine improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
• Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
• Experience presenting metrics and progress to goal to senior leadership
• Experience developing and executing campaigns across a multitude of timezones and languages

Preferred

• Experience managing multiple projects and priorities across teams in a fast-paced, deadline-driven environment
• Experience in creating process improvements with automation and analysis
• Experience in Redshift, or experience that includes strong analytical skills, attention to detail, and effective communication abilities and experience in SQL Server/MySQL
• Experience in recruitment, HR or equivalent
• Experience working with AI to optimize workflows or building AI agents

Benefits

• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.