Performance Marketing Specialist (Paid Ads)
Simbioza
USA (Remote)
$35/hr - $45/hrIn-housePart-timeMid level3+ years exp.
19 hrs ago
Performance Marketing Lead
New Orleans, LA (Remote)
Salary Not AvailableMid LevelFull time
Posted 6 months ago
Job Summary
Drive the development and execution of a portfolio of digital marketing strategies to grow programs and continuously improve results.
- Own the strategy, execution, and continuous improvement of digital marketing across programs.
- Collaborate with external and internal partners to plan, execute, and optimize campaigns for term-over-term growth.
- Establish the measurement framework and actively manage effectiveness to drive growth and impact.
Job Description
Responsibilities
- Lead the development and execution of a portfolio of digital marketing strategies that drive growth and continuous improvement within our portfolio of programs.
- Work alongside our current external and internal marketing partners to craft the strategy, oversee the execution, analyze performance, and continuously improve results on a term over term basis.
- Establish the strategy, the measurement framework, and actively manage the effectiveness of our marketing to drive growth and impact within our programs.
Tulane University
A member of the prestigious Association of American Universities, Tulane University is consistently ranked among the top 50 universities in the nation. With research and educational partnerships that span the globe and its location in historic New Orleans, Tulane offers undergraduate, graduate and professional degrees in the liberal arts, science and engineering, architecture, business, law, social work, medicine and public health and tropical medicine.By engaging with our page, you agree to adhere to our social media community guidelines regarding comments and content: https://communications.tulane.edu/social-media/guidelines#community
Marketing Team
Marketing Team Size
240 (3% of company)
Marketing Roles Posted (Last 30 Days)
1
Funding
Total Funding
$68.6M
Last Raise
$16.5M
Grant, 3 years ago
Funding History
- Aug 2023Grant • $16.5M
- Mar 2022Grant • $14M
- Aug 2019Grant
Traffic Signals
Monthly Visitors
1.4M
Monthly Google Ads Budget
$1.1M
Traffic Source Mix
Search
52.8%
Direct
40.6%
Referral
5.4%
Social
0.6%
Paid
0.5%
Headcount Trend
Current headcount: ~7.5K
Recent News
Links
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