Performance Marketing Account Manager

Madison, WI (Remote)

$75K/yr – $90K/yrSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Drive strategic PPC leadership for high-budget advertiser accounts, aligning multi-channel campaigns with client goals and executive reviews.

  • Own and manage a portfolio of strategic advertiser accounts with significant budgets and complex campaign strategies
  • Must-have: 5-7 years in an agency or high-growth environment managing high-intent lead generation or direct-response accounts
  • Standout: Cross-functional influence to drive budget expansion and executive-aligned decisions

Job Description

Responsibilities

  • Own and manage a portfolio of strategic advertiser accounts with significant budgets and complex campaign strategies
  • Lead onboarding for high-value clients by designing scalable, efficient processes that reduce time to launch and ensure accurate attribution setup
  • Develop and execute advanced, multi-channel PPC and digital advertising strategies aligned to client business objectives
  • Analyze performance data across platforms (GA4, Amplitude, Sigma, CRM, call tracking, etc.) to identify trends, inefficiencies, and growth opportunities
  • Lead executive-level performance reviews, presenting insights, recommendations, and long-term strategic plans
  • Influence and align senior client stakeholders to drive decision-making, budget expansion, and adoption of new strategies
  • Identify and pursue account growth opportunities in partnership with Account Executives to increase revenue and retention
  • Act with urgency and ownership while partnering cross-functionally to solve complex problems and drive measurable outcomes
  • Mentor and support junior team members by tracking and resolving issues and sharing agency-grade performance optimization best practices.
  • Actively represent our company and engage with the Recovery.com community on major social media platforms, such as LinkedIn

Requirements

  • 5- 7 years of experience in an agency or high-growth environment, specifically managing high-intent lead generation or direct-response accounts
  • Experience in PPC campaign management, including proficiency in Google Ads and related platforms
  • Proven experience managing large, complex, enterprise-level advertising accounts with significant budgets
  • Strong experience working with executive-level stakeholders and navigating complex organizational dynamics
  • Demonstrated ability to analyze data, generate insights, and translate them into strategic recommendations
  • Deep understanding of the modern tracking ecosystem, including GA4, GTM, call tracking and CRM integration.

Preferred

  • Experience working in a fast-paced digital advertising agency managing high-value or enterprise clients
  • Strong track record of driving revenue growth through account expansion and retention strategies
  • Experience influencing cross-functional initiatives and contributing to product or process improvements
  • Expertise in advanced reporting tools and data visualization platforms such as Sigma and Amplitude
  • Direct experience in the Behavioral Health or Mental Health industry and understand the nuances of compliance, LegitScript, and the unique sensitivity of the patient journey.

Benefits

  • Medical, Dental, and Vision Insurance (100% of premiums paid for employees, 50% of premiums paid for dependents)
  • Short- and long-term disability and basic life insurance
  • 401K (100% company match up to 3% and 50% on the next 2%)
  • Paid time off, paid holidays, and leaves of absence
  • Education Assistance (for educational coursework directly related to your role)
  • Flexible hybrid and work-from-home policy
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Recovery.com

Recovery.com helps make the first step in an individual's path to recovery the right step through knowledgeable, relevant, unbiased, and helpful information online while continuing to provide relevant resources throughout their entire recovery journey.

Founded in 2017
Madison, Wisconsin, USA
134 employees (31 in marketing)

Traffic Signals

Monthly Visitors
548.5K
Monthly Google Ads Budget
$60.1K
Traffic Source Mix
Search
56.8%
Direct
34.8%
Referral
5.4%
Social
1.6%
Paid
1.2%

Headcount Trend

Current headcount: ~134

Marketing Team

Marketing Team Size
27 (20% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$8.2M
Last Raise
$5M
Series Unknown, 1 years ago

Funding History

  • Oct 2024
    Series Unknown • $5M
  • Aug 2022
    Series A • $3M
  • Dec 2019
    Seed • $200K

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