Performance Growth Marketing Lead

Responsibilities

• Own paid acquisition strategy and execution across paid social, paid search, and emerging channels, with accountability for growth and customer acquisition efficiency.
• Balance investment and growth targets with marketplace health as channels mature.
• Develop and test acquisition hypotheses, including landing page experiments and creative iterations.
• Assess incrementality, attribution, and test design, and make sound decisions when data is incomplete.
• Partner with Sales, Product, Operations, and Marketing to identify growth opportunities beyond paid media.
• Brief creative teams and guide frequent creative testing based on performance insights.

Requirements

• At least 4 years of growth marketing experience, ideally at a high-growth startup or technology company.
• Experience building and scaling paid acquisition programs, with hands-on expertise in Meta Ads, Google Ads, and emerging paid channels.
• Experience managing seven-figure paid media budgets and driving measurable acquisition growth.
• Working knowledge of CRO, landing pages, web experiments, and partnerships.
• Comfort using Google Analytics, Looker, SQL, Excel, landing page tools, and attribution platforms.
• Marketplace or B2C growth experience is valued, as is experience launching or scaling accounts from the ground up.
• Bachelor's degree from an accredited university.

Benefits

• Visa sponsorship is available.