Responsibilities

• Develop creative briefs and campaign strategies that address audience barriers, unlock opportunities for new audiences, and drive measurable performance.
• Analyze why creative concepts succeed or underperform, and propose testing strategies or iterations rooted in data and audience insight.
• Serve as a primary point of contact for clients, fluent in both creative and performance conversations and able to navigate with ease.
• Build strong, trusted client relationships by consistently delivering excellence through strategic solutions.
• Anticipate client needs, providing clear, data-driven recommendations and ensuring all work is polished, on-brand, and aligned to the brief.
• Write creative and media briefs that translate product, brand, and audience insights into high-performing concepts, grounded in performance data and prior testing.
• Lead creative testing roadmaps across global accounts, connecting messaging strategy directly to optimization goals.
• Partner with media teams to connect testing results back to key performance metrics (CTR, CPA, conversions).
• Collaborate with creative, design, and production teams to deliver assets that align with client objectives and media best practices.
• Manage end-to-end creative workflows, from briefing and production to iteration and optimization.

Requirements

• 3+ years of experience in creative strategy, comms/content strategy, media buying, or performance marketing (agency experience strongly preferred).
• Deep knowledge of performance creative—especially across paid media channels such as Google UAC, TikTok, Snapchat, YouTube, and more.
• Strong understanding of creative testing methodologies, and how to optimize down-funnel KPIs, with a proven ability to generate data-driven insights.
• Exceptional client-facing communication skills—able to simplify complexity, tell a compelling story, and confidently present recommendations.
• Ability to thrive in fast-paced environments, manage multiple priorities, and own results end-to-end.
• Strong organizational skills and meticulous attention to detail.

Preferred

• A track record of shaping high-performing creative strategies for global clients.
• Passion for performance creative and experimentation, with a bias toward action and improvement.
• Confidence in challenging the status quo with new ideas backed by data and insight.
• A natural problem solver who cares deeply about team success and client growth.

Benefits

• Healthcare, Dental, and Vision coverage
• 401K plan, plus matching
• PTO
• Paid Company Holidays
• Parental Leave