Performance Ads Specialist - Google Shopping & Meta Ads

Chicago, IL (On-site)

$96K/yr – $106K/yrMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive Uber’s offsite media presence by leading Google Shopping efforts and related channels, with a focus on campaign optimization and cross-functional collaboration.

  • Own campaign management for offsite media (Google Shopping and other channels).
  • Must-have: 3+ years in advertising operations with GMC experience.
  • Standout: Cross-functional influence with Product/Engineering and data-driven optimization.

Job Description

Responsibilities

  • Work closely with Product Operations, Engineering, Technical Operations, and GTM teams to enable and scale Google Shopping Ads across all Advertising business lines
  • Own campaign management and operational process development for additional Offsite Media opportunities - including, but not limited to Meta, TikTok, and YouTube
  • Monitor product feed health and account statuses. Proactively identify and resolve disapprovals or price/availability mismatches, taking the lead in troubleshooting technical hurdles with Uber's engineering teams
  • Continuous optimization of campaigns and Offsite media offerings; enriching item titles and descriptions to ensure Uber's offsite listings remain highly competitive
  • Utilize performance reporting and analytics to understand how external traffic drives conversion and GMV back to the Uber app/site
  • Collaborate on brand strategies, A/B testing, and innovative product enhancements with internal and external stakeholders to stay ahead of retail media trends
  • Design and manage Performance Max (PMax) and Standard Shopping campaigns dedicated to offsite conversion
  • Work with our data teams to utilize our platform's audience signals for enhanced targeting and RLSAs (Remarketing Lists for Search Ads)
  • Transform raw product data into high-performance feeds using internal catalog tools and manual supplement feeds to improve "Quality Score" + CTR
  • Monitor and report on key metrics including ROAS, iROAS (Incremental ROAS), CPA, and Share of Voice
Uber Advertising logo

Uber Advertising

Uber has revolutionized the way the world moves—powering the culture of now with the tap of a button.Before Uber, people planned ahead—booking taxis in advance, calling ahead for deliveries, and making arrangements to meet their needs. Then Uber changed everything. We redefined how people move, how they eat, and what they expect from the world around them. We created the on-demand economy, making "now" the new standard.Every minute, thousands of people step into an Uber, get food delivered through Uber Eats, or move goods through our platform. Uber isn’t just a tech company—we’re the default choice for movement.This expectation of immediacy extends beyond movement. Our platform delivers real-time engagement, ensuring ads align seamlessly with consumers' needs in the moment—whether they’re craving a meal, stocking up on essentials, or heading to their next destination.Now, with Uber Advertising, be where action happens—reaching consumers in the moment as they go and get.Deliver your brand message when intent turns into action.

Founded in 2014
New York, New York, USA
227 employees (29 in marketing)

Traffic Signals

Monthly Visitors
76.5M
Monthly Google Ads Budget
$1.6M
Traffic Source Mix
Search
32.3%
Direct
48.6%
Referral
17.5%
Social
1%
Paid
0.4%

Headcount Trend

Current headcount: ~230

Marketing Team

Marketing Team Size
25 (11% of company)
Median Career Experience
16 years
Median Tenure
8.9 years
Marketing Roles Posted (Last 30 Days)
6

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