Partner Marketing Specialist

Responsibilities

• Design and execute comprehensive go-to-market programs with our major cloud partners, Google Cloud, and soon AWS and Azure focusing on enterprise customer acquisition
• Develop joint marketing campaigns targeting C-suite and senior decision-makers at partner organizations, creating compelling narratives around AI transformation and business value
• In collaboration with Product Marketing, build partner messaging frameworks and create high-quality enablement materials (pitch decks, solution briefs, case studies, demo scripts) that empower partners to effectively position Pigment.
• Oversee end-to-end campaign execution with partners with marketing teams, coordinating across product marketing, demand generation, field marketing, and events teams to ensure flawless delivery
• Participate as a key stakeholder in joint business planning processes with key partners, including quarterly planning, campaign calendars, and success metrics
• Collaborate with partner leadership and partner sales managers to identify priority customer or partner accounts
• Build scalable processes and playbooks and develop a partner marketing content library and resource center, ensuring partners have easy access to the latest materials and messaging
• Track, measure, and report on partner marketing performance, including partner-sourced pipeline, influenced revenue, and campaign ROI
• Represent Pigment at partner events, executive briefings, and industry conferences as needed

Requirements

• Have 5+ years of marketing experience, with significant focus on partner marketing in B2B technology environments
• Have deep expertise building and executing partner marketing programs with cloud partners in a startup or scale-up environment - experience working for a late-stage, hypergrowth or pre-IPO technology company is required for this role
• Demonstrate strong understanding of enterprise buyer journeys and can create marketing programs that resonate with C-level executives
• Have proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations
• Excel at building trusted relationships with product marketing and GTM teams, establishing yourself as a strategic advisor
• Are highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously while maintaining quality
• Possess excellent written and verbal communication skills, with experience creating executive-level content and presentations
• Are data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results
• Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities
• Have a "get it done" mentality and aren't afraid to jump in wherever needed to ensure program success

Preferred

• Have 5+ years of marketing experience, with significant focus on partner marketing in B2B technology environments
• Have deep expertise building and executing partner marketing programs with cloud partners in a startup or scale-up environment - experience working for a late-stage, hypergrowth or pre-IPO technology company is required for this role
• Demonstrate strong understanding of enterprise buyer journeys and can create marketing programs that resonate with C-level executives
• Have proven ability to manage complex, cross-functional initiatives with multiple stakeholders across organizations
• Excel at building trusted relationships with product marketing and GTM teams, establishing yourself as a strategic advisor
• Are highly organized and detail-oriented, with demonstrated ability to manage multiple programs simultaneously while maintaining quality
• Possess excellent written and verbal communication skills, with experience creating executive-level content and presentations
• Are data-driven and comfortable tracking marketing metrics, analyzing performance, and optimizing programs based on results
• Thrive in fast-paced, high-growth environments and are comfortable with ambiguity and changing priorities
• Have a "get it done" mentality and aren't afraid to jump in wherever needed to ensure program success